0x7f64c6e6…d6d2sent to0x6f3e6272…223d·#25,884,338·view on Etherscan
While i agree with some commentary around breakdowns being too highlevel, some numbers you just can't know so ahead of time.
Brand guides and Brand bibles are painstaking to build and often your licensing conversations are derailed if you dont have one defined.
I would like the proposal end game to not be a product outfit for other nounish builders (most have 0 traction) , but instead take full control of its own path so success isn't tied to someone else needing to succeed.
Going through smaller physical activations and intermixing it with strong media presence is the way to go.