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Memo 0x227aa82f…c2c77d on Ethereum

things-worth-fixingLoved your reflection, especially the focus on turning Nouns into a more functional and efficient "product." I’ve been thinking about something complementary that might reinforce this idea: what if, instead of just improving governance and internal operations, we also explored more *traditional* (and even bold) ways to generate real-world sales tied to the Nouns universe? **Just brainstorming here: should we start using traditional methods to boost the treasury?** For example: *phygital* (physical + digital) limited edition products, collectibles, or even random Nouns-inspired products created *by the community*, connected to a Noun from the treasury. But with a more structured approach, where **the DAO itself operates the “Nouns Store”** (or some branded site), and a community member is **hired as an actual team member** to manage the operation. After covering costs, **100% of the net profit** would be sent to the treasury monthly, along with a transparent report. No proposers will own the store, will be an employee. If we could replicate this model in some of the world’s major cities, with a modest budget for local and digital marketing, it could not only bring real revenue into the treasury, but also create physical touchpoints for people to experience Nouns. **A store, a gallery, a studio, a vending machine... everything is valid as an MVP.** The key is to test and iterate. I also fully agree with the idea of creating **specialized sub-divisions within Nouncil**, focused by area (governance, product, art, IRL, etc). Instead of trying to solve everything at once, we could empower smaller, focused groups, with clear ownership, to take charge of strategic initiatives like this store or products. The more we manage to decentralize with **focus and real accountability**, the more progress we’ll see. And we can do all this without losing the core spirit of the project: a creative playground, but with just enough structure to be functional, relevant, and attractive to new contributors.