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Memo 0x2813724d…872f4f on Ethereum

# Proposal for Collaboration with Alps/Gnars ## Introduction I’m ***Kai Ujejski***, a pro snowboarder based in Vancouver,BC Canada. With over 16 years of experience in the snowboard industry not only riding but also video editing and marketing. I've worked with brands such as Adidas, Woodward and Guru Energy Drink and I have pro model merchandise that is carried in ski and snowboard shops across the globe such as my Salmon Arms signature mitten. I've inspired WEB3/Crypto themed graphics in other WEB2 brands such as last seasons snowboard graphic "[The Cryptorat](https://www.instagram.com/p/CjO9Lfjrlxq/?img_index=1)" for DWD Snowboards most popular snowboard model. I received Transworld/Snowboarder Magazines top 10 most progressive tricks of 2017 and have been featured in countless posts on all major snowboard media outlets throughout my career. I'm enthusiastic about collaborating with Gnars/Alps to bring more shredders onchain, more attention to the brand and showcase all the amazing stuff that is being built here. ![IMG_2145](https://hackmd.io/_uploads/Hky5_g3Ua.jpg) ***GNARS Track Record of previous prop:*** - Made a street snowboarding full video part with a Gnars Logo as the first logo in the video, it was featured on all of the major snowboard media outlets. (Snowboard Canada, King Snow Magazine, MethodMag, Slush Magazine) The video was also featured across my socials and major snowboard brands social media accounts and youtube channels. (bringing in over 100k impressions/views across platforms) - Hosted a Live Premiere Event for the video at one of Vancouver’s most notable venues “Fortune Sound Club'' with over 300 people showing up to the event. I gave away a brand new DWD CryptoRat Snowboard and over $1000 of merchandise. Gave a speech before the film speaking about Gnars and how the DAO funded the project, closing out the night with a live performance of my music including the song I made for the video. - Had an entire [article/feature write up in Snowboard Canada](https://snowboardcanada.com/32-bone-crusher-x-m3thaverse-vancouver-premiere/) that specifically talks about Gnars and how the DAO supported the project with funding. - Posted 10+ Pieces of Content on Thatsgnarly and promoted the use of thatsgnarly including the [first piece of snowboard content on ThatsGnarly which was also selected as the Weekly Community Drop](https://thatsgnar.ly/thatsgnarly/creations/m3th-at-grouse) in addition to [content selected for the #2 Alpine Collab Drop](https://thatsgnar.ly/thatsgnarly/collab/2) - Onboarded fellow Pro Snowboarder Freddy Perry (d_orklo). Who also had [content](https://thatsgnar.ly/creations/mattress-bounce) featured in the #2 Alpine Collab Drop on ThatsGnarly. - Put Gnars on the radar of countless industry moguls such as other pro riders and brand owners, (Owners of: Dinosaurs Will Die Snowboards, Ashbury Eyewear, Salmon Arms Gloves, Timebomb Trading, Fortune Sound Club and Major Distributors for Stance Socks.) Having these people see continued support from Gnars will solidify the DAO as a reliable brand to them which can lead to onboarding them and many others in the snowboard industry. (as well as countless other winter sports enthusiasts) - Edited the "Extremely Nounish" Gnars proposal video for Nouns DAO requesting additional funding for the DAO which was also minted over 2000 times! ![gnarshackmd](https://hackmd.io/_uploads/rJmhZZ2LT.jpg) ## Social Media Content Plan With the goal of bringing as many new shredders onchain as possible, I plan to consistently release weekly content on social media for 6 consecutive months from December 2023 to May 2024. Not only on my social medias which bring in on average 100k monthly impressions (sometimes way more) but also all of my sponsors social medias (Dinosaurs Will Die Snowboards, Union Binding Co, Stance Socks, Salmon Arms Gloves, Ashbury Eyewear & Nolan Apparel) as well as countless mainstream snowboard media outlets such as Method Magazine, Slush Magazine, Snowboard Canada & King Snow, to name a few. I’ve racked up a plethora of posts with hundreds of thousands of views on individual posts with some reaching nearly two millions plays on a single video. Additionally I will list Gnars/Alps as one of my supporters, and market the brand via product placement (such as having branded logo stickers on my boards). Getting this many eyes on Gnars/Alps in such an ideal target audience will bring a huge level of awareness to the brand and help grow the ecosystem greatly. ### Analytics - ***TikTok Monthly Analytics (@ratickle)*** ![tiktokanalyticsforhackmd](https://hackmd.io/_uploads/B1BDKg3Ip.jpg) - ***Instagram (@m3th) engagement analytics (Monthly on Left / Weekly on Right)*** ![iganalyticsforhackmd](https://hackmd.io/_uploads/BknvFlhUT.jpg) ***Links to my Tiktok & Instagram:*** https://www.tiktok.com/@ratickle https://www.instagram.com/m3th/ ***Additional Links to Some Posts Featuring Me on Prominent Snowboard Publications:*** https://www.snowboarder.com/search?query=kai+ujejski https://www.snowboarder.com/videos/the-top-10-most-progressive-best-snowboard-tricks-of-2016 https://www.methodmag.com/search_results/?q=kai%20ujejski&page=1 https://kingsnowboard.com/blogs/news-1/stairsmasters-2016?_pos=5&_sid=3d00f8ccb&_ss=r https://kingsnowboard.com/blogs/video/the-ridge-project-video-photo-recap?_pos=2&_sid=3d00f8ccb&_ss=r ## Events and Community Building I’ll also be organizing two in-person events of my own at local resorts Mt.Seymour and Grouse Mountain. They will be rail jams and expression sessions with Gnars/Alps branding and product giveaways with prizes such as new snowboards, bindings and all sorts of gear from all of my other sponsors (totalling over $2000 in giveaways). Hosting events is a great way to get everyone in the community involved, spread the word about Gnars/Alps and get more shredders onchain. Not only will these events be great for community building and targeting a diverse demographic of all age groups but they will also get all of the other brands that are involved with these events to look into Gnars/Alps such as the resorts that are hosting the events as well as local shops. IRL events also lend well to showing people in person, how to get involved in the community, whether minting their videos/photos or bidding on tokens to participate in governance. In addition to these two in person events that I’ll be hosting I will also host an online contest for most creative/best trick presented by Gnars/Alps DAO giving users two weeks to film their submissions and have them follow/tag Gnars on socials as well as encourage everyone that enters to share their submissions on Zora (using the Gnars sign up link) and ThatsGnarly. Thus cross promoting the DAO across different social medias and bringing attention not only to the DAO’s but also the Zora Network, ThatsGnarly and the limitless onchain experience for shredders as a whole. This will bring in an even more diverse demographic of people on a significantly larger scale. ![Kairainbow2squareforhackmd](https://hackmd.io/_uploads/rkWgcehL6.jpg) ## Industry Networking In addition to hosting my own events I’ll be Traveling to key industry meetups and invite-only events such as Snowboy Productions “Holy Bowly” (spring 2024), “The Projects” (January 9-13, 2024) and Redbull Heavy Metal Railjam (February 2024) as well as any others that come up during the season! (most invites for these events are sent out only a week or two in advance, such as “The Projects” which I received the dates and my invitation for only a few days ago). These major events are another great source of outlets where I'll be able to spread the word about Gnars/Alps to major industry figures by sharing how they can get onchain and earn from their creations by posting them on ThatsGnarly and Zora as well as create their own proposals. This will pose an amazing opportunity to network with and onboard so many more key players from the snowboard industry while they’re all gathered together, ranging from other professional athletes to well established filmers/photographers, brand owners, event organizers, writers from magazines, etc… Throughout the season I would like to give out a couple of Gnars to help onboard a few ideal candidates that I think would be greatly beneficial to the DAO. As I mentioned earlier I will always have Gnars/Alps branded stickers on my boards to maximize product placement in all of the recap videos of these events as well as my own videos and social posts. [(last year's recap video of “The Projects” has 41k views on their Youtube - including a section of my footage)](https://www.youtube.com/watch?v=w5ZOlQ2ripE&ab_channel=SnowboyProductions ) ## Travel and Content Creation Not only will I be traveling to these essential industry events I’ll be traveling to other resorts all across the continent to keep the social media content interesting for viewers and to expand the audience that will be viewing said content all while promoting Gnars/Alps and actively getting as many new shredders onchain as humanly possible. I will also be working on a longer term full video part project that will be filmed in urban environments throughout different cities with a skate-influenced approach to snowboarding. Since I’m not able to predict the weather patterns ahead of time for both of these offerings I will be traveling to locations to film wherever the snow conditions are ideal, requiring quick planning and decision making which is an inescapable part of winter sports. Filming a video part is an essential part of the snowboard scene (you could think of it like a resume for a snowboarder) that will help legitimize Gnars/Alps in the eyes of snow sports industry moguls. I would list Gnars/Alps as an official sponsor for this project and include a logo in the video as well as having branded logo stickers on my boards. ![holy bowly day 5 2-2 for hackmd](https://hackmd.io/_uploads/HJUG2lhLT.jpg) ## Funding Request To fulfill the outlined plans, I am requesting support from both Alps & Gnars communities and see this as a great way to show the synergy and also lessen the burden on either treasury. I am asking for: - **1.5 ETH** from Alps - **3 Gnars** (to give away/onboard some ideal candidates) - **8000 USDC** from Gnars These funds will help cover expenses such as travel costs, accommodation, payment for filmers, payment for photographers and the costs associated with setting up/organizing my events. I am able to offset a large portion of expenses by submitting my own proposals directly to resorts for free lift tickets and am provided all my snowboard gear from my other sponsors who also help subsidize some of my other costs which is ultimately what will make all of this possible with 8k from Gnars. ![Kai Lifey on phone through fence for hackmd](https://hackmd.io/_uploads/HJ172ehLT.jpg) ## Breakdown of costs: ***Travel to “The Projects” in January 2024*** Flight: $500 Bus (if I bus 3 hours from the airport instead of flying to the another airport my flight is half the price): $50 Food for the week: $150 Accommodation for 6 nights: $500 ***Travel to “Red Bull Heavy Metal Rail Jam in February 2024*** Flight: $450 Accommodation for 3 nights: $350 Additional travel costs (baggage/food/bus): $200 ***Travel to “Holy Bowly” Spring 2024*** Gas/Flight (location unknown until closer to the event) Accommodation for 7 Days Food for the week Additional Travel Expenses (baggage/public transport/etc) Total expenses will be similar to that of “The Projects” ***Content Creation Expenses*** Gas to drive to and from resorts to film content for 6 consecutive months: 25$+ per day - ~ 5 days a week - for 6 months = $3000 Partial Coverage of Expenses for travelling to new resorts across the continent and filming for longer term video part project: Gas/flights: $500+ Accommodation for multiple weeks: $700 Partial Payment for Filmers/Photographers/Editing: $1200 Expenses marked as "partial" will be subsidized either out of my pocket or by my sponsors. (In addition to the plethora of additional costs I haven't mentioned in this prop) Thank you for considering this proposal. Your support will significantly contribute to the growth of Gnars, Alps and the broader snowboarding community. **Thank you, much love,** **Kai**