0xae4705dc…5fedsent to0xa5bf9a9b…33a4·#23,269,929·view on Etherscan
Month 3/3
- ~37 original posts shared on X (just for this prop)
- 1500+ aggregated total likes across the X posts (just for this prop)
Overall 3 months stats for the trial:
- ~111 original posts shared on X by the chosen creators
- 3k+ likes on the posts (67% of total likes on the Nouns X account)
- 4.5k likes (across X account - up 250% from previous period)
- 333,000 impressions (across X account - up 191% from previous period)
- 13.9k engagements (across X account - up 134% from previous period)
- 4.1% engagement rate (across X account - down 19% from previous period, due to 100x post frequency)
- 2.2k profile visits (across X account - up 132% from previous period)
- 424 replies (across X account - up 221% from previous period)
- 767 reposts (across X account - up 232% from previous period)
- 128 bookmarks (across X account - up 242% from previous period)
- 56 shares (across X account - up 1000% from previous period)
- ~500+ verified followers increase
In conclusion / Looking ahead:
I had fun doing this with the creators, and appreciate those who massively over-delivered. I let this basically free-flow, but more structure could be implemented, and specific campaigns could be run to boost engagement (e.g. creative writing, nounish trivia, product giveaways). Anyone / a group of people could re-run something like this and focus specifically on different topics like writing, games, live shows or dev. I think what we did was impactful for artists, existing community, new members joining, and for the Nouns X account, as the numbers above show - the trial cost ~$5k for the 3 months. I am going to continue funding a few creators with a lil noc budget and also run an open round that anyone can join to earn (starting this month). I will announce the new round soon and will see how it goes / how it compares to this proposal trial.
The new public link for anyone to share posts that they want shared is here: https://docs.google.com/forms/d/e/1FAIpQLSeiXwhgOGTQB34ajmXNkX72z2z6Hm-AtSDqvBuuzvwvtVUCnw/viewform
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