0x4efb37f2…3b79sent to0xb789eb50…10cc·#24,879,859·0x60cf611a…95a54a
Option 3 meet and align on amazing project to fund,I still believe.
0x4efb…3b79
All memos sent from and to 0x4efb…3b79.
0x4efb37f2…3b79sent to0xb789eb50…10cc·#24,773,214·0x162da42a…64de36
loregiver.eth has been slowly acquiring token consistently over the past 3 weeks and will soon hold more voting token than any other token holder.
I propose we close the auction , and update the about section with Nouns Africa community resources and meeting times, until such a time as the DAO can discern the motives of the our new benefactor.
https://nouns.build/dao/base/0x614d7503a44e6fd67997f9945bb32d02e8c19431/vote/17
0x4efb37f2…3b79sent to0xa1207f3b…e587·#24,519,995·0x6733f310…a80940
Thanks for the feedback.
The line at the top about updating the markdown was accidentally left in. AI was used to format the proposal, and it also changed parts of the budget. I manually corrected the budget, but the leftover text should have been removed before publishing. That was my editing mistake.
Regarding the deliverables and success metrics, these are targets, not guarantees. There is no botting or artificial growth planned. The accounts may be new, but they build on existing networks and past production experience. Several previous projects have already crossed 5,000+ views organically without dedicated infrastructure.
Ref:
[Lifestyle content](https://www.tiktok.com/@bonnke_west?lang=en-GB&is_from_webapp=1&sender_device=mobile&sender_web_id=7610055398838224391) 90k subs
[Ad](https://youtu.be/Ta382-CFtD8?si=3k4egmaDcjnRhK_8) 3.6 m views
The funding is primarily for equipment upgrades and a consistent production workflow, which will allow results to be measured properly over time. Happy to clarify metrics, reporting, or execution details further if needed.
0x4efb37f2…3b79sent to0xb789eb50…10cc·#24,501,764·0x0523ba0d…346090
Blockchain Africa Headline&&I see the correct budget breakdown from the image. Let me update the markdown with the accurate budget allocation:
Here's the updated markdown with the correct budget breakdown from your image:
---
# Blockchain Africa: Headline
## The Journalistic Voice for African Blockchain
*"Explained Simply. Covered Fully."*
| Amount Requested | Duration | Focus |
|------------------|----------|-------|
| **2.0 ETH** | **12 Weeks** | **Kenya First** |
---
## Descriptive Title
Blockchain Africa: Headline - The Journalistic Voice for African Blockchain
---
## Summary
We are requesting 2.0 ETH to establish Africa's first professional blockchain journalism operation. We will deliver 6 bi-weekly news reels, 20+ short-form updates, 50+ interviews, and rigorous project vetting — all within 12 weeks. Our team brings 25+ years of broadcast excellence combined with deep Web3 native expertise.
---
## Issue/Context
Africa is the most active, underserved crypto continent on Earth. The current blockchain coverage gap presents three critical problems:
- **The Jargon Barrier:** Potential users hear "DeFi" and "NFTs" but never get the "so what?" explained in plain language. The language gap prevents mainstream adoption.
- **No Journalistic Vetting:** Projects launch without scrutiny. Communities invest without understanding risks. There's no trusted voice asking the hard questions.
- **Subpar Content Quality:** What currently exists includes shaky phone footage with poor audio, weeks-late recaps with no narrative or context, and burnt-out creators producing inconsistent, unsustainable content.
---
## Proposal (The Ask)
We are asking for **2.0 ETH** to execute a hybrid media operation with a two-pronged approach:
| Component | Description | Output Target |
|-----------|-------------|---------------|
| Field Reporting | Real-time updates within 48 hours of breaking news | 20+ Short-Form Updates |
| Studio Broadcast | Professional multicamera production from Nairobi | 6 Bi-Weekly News Reels (45-60 min) |
### Core Principles
- Always asking: "What does this mean for the person watching?"
- Always asking: "Is this project legit?"
- Kenya-first focus with continental expansion roadmap
### Studio Production: 6 Bi-Weekly News Reels
| Attribute | Specification |
|-----------|---------------|
| Location | Nairobi, Kenya |
| Frequency | Every 2 weeks (6 episodes) |
| Format | 45-60 minutes, multicamera broadcast |
### 6-Episode Arc
1. **The Money** — DeFi, funding, financial inclusion
2. **The Life** — Real-world adoption stories
3. **The Culture** — NFTs, art, community
4. **The Build** — Developer spotlight, infrastructure
5. **The Network** — DAOs, governance, collaboration
6. **The Future** — What's next for African blockchain
---
## North Star Check
**How does this proposal further the mission/vision of Headline DAO?**
Headline DAO is building the infrastructure for decentralized journalism. Blockchain Africa: Headline extends that mission to the most active, underserved crypto continent on Earth. This proposal directly aligns with Headline DAO's vision by:
- Establishing first-mover access to Africa's Web3 narrative
- Creating an open-source content library (50+ interviews, 200+ min B-roll)
- Deploying a proven broadcast team (25+ years experience)
- Providing 2.0 ETH return commitment + future round rights
DAO resources will be utilized to build professional media infrastructure owned by Africans, providing a journalistic voice asking "why does this matter?" in plain language, and offering project vetting to protect communities from scams.
---
## Accountability
### Budget Breakdown: 2.0 ETH Allocation
| Category | Amount (ETH) | Description |
|----------|--------------|-------------|
| Pro Sound | 0.28 | 3-channel wireless + 3 lavaliers |
| Studio Lighting | 0.25 | 3-point LED kit with softboxes |
| Post-Production | 0.35 | Editor full-time: 6 episodes + 30 clips + 20 updates |
| Connectivity | 0.15 | 5G streaming data (12 weeks) |
| Director Treatment & Design | 0.20 | Visual identity, motion graphics, set design, brand guidelines |
| Field Infrastructure | 0.55 | Lagos kit (0.15) + Travel/Logistics (0.30) + Event Coordination (0.10) |
| Contingency | 0.07 | Emergency equipment, cables, SD cards |
| Reserve | 0.15 | Buffer for equipment access |
**Total: 2.0 ETH**
**Risk Mitigation:** Phased Kenya-First Launch | 25+ Years Industry Experience | Supportive Crew Network | Existing Gear (YoloBox Pro, DJI Osmo Pocket)
### Timeline: 12-Week Milestone Timeline
| Week | Milestone | Verification |
|------|-----------|--------------|
| Week 2 | Episode 1 aired; 2+ events covered; workflow established | Broadcast archive; social posts |
| Week 4 | Episode 2 aired; Kenya tech spotlight; "We tested it" published | Kenya coverage; product review |
| Week 6 | Episode 3 aired; East Africa expansion begins | Regional coverage; metrics report |
| Week 8 | Episode 4 aired; ETH ecosystem deep-dive | Builder coverage; sponsor interest log |
| Week 10 | Episode 5 aired; 20+ updates total; 10+ events | Content count; community growth |
| Week 12 | Episode 6 aired; 2 ETH return commitment; Phase 2 plan | Voting record; treasury proposal |
### Success Metrics (What Does Success Look Like?)
**Quantifiable Targets:**
- 5,000+ Views per Episode
- 2,000+ Newsletter Subscribers
- 5,000+ Social Followers (Combined channels)
- 20+ Short Updates (48h turnaround)
- 10+ Events Covered (Vetted by team)
- 6+ "We Tested It" Segments
### Status Updates Commitment
We commit to the following ongoing accountability measures:
- Weekly written updates to Headline DAO governance forums
- Monthly community calls open to all DAO members
- Real-time metrics dashboard
- 48-hour response time to member questions
---
## Treasury Impact
**Total Amount Requested:** 2.0 ETH
This represents a strategic investment in establishing Africa's first professional blockchain journalism operation with a committed return of the full 2.0 ETH from Phase 2 revenue.
### Revenue & Return: DAO Investment Recovery
**Phase 2 Ad Inventory (6-Episode Inventory Value: ~15 ETH)**
| Placement | Value (ETH) | Description |
|-----------|-------------|-------------|
| Event Sponsor | 0.50 | Teaser campaign + on-site branding |
| Pre-Roll | 0.25 | Episode start placement |
| Mid-Roll A | 0.40 | Post-headlines placement |
| Mid-Roll B | 0.40 | Post-project vet placement |
| Integrated Read | 0.80 | Anchor-delivered sponsor message |
| End-Card | 0.15 | Episode close placement |
**Headline DAO Return:**
- Full 2.0 ETH return from Phase 6 revenue
- First right of refusal on future funding rounds
- All footage CC-BY licensed for DAO member use
- Cross-promotion of Headline grantees in coverage
---
## Transparency
### Prior Funding
No prior funding has been received from Headline DAO for this project. This is our first proposal to Headline DAO.
### Conflicts of Interest
There are no conflicts of interest to disclose. All team members are acting in good faith. Production entity BuildaDao is managed by core team members who will execute this proposal.
---
## Author
The following team members are the authors and responsible parties for this proposal:
| Role | Name | Responsibility |
|------|------|----------------|
| Executive Producer / Proposal Author | Aziz Motomoto | Overall project oversight, DAO liaison |
| Technical Director | Mark Moss | Production quality, broadcast standards |
| Producer | Abdul Hakim | Operations, logistics, execution |
### Team Background
Our team brings 25+ years of combined broadcast experience from SuperSport, AFCON, Olympics, and COKE Studio Africa productions, combined with deep Web3 native expertise through BuildaDAO, Nouns Africa, and PizzaDAO.
### Leadership & Core Team
| Name | Role | Key Credentials |
|------|------|-----------------|
| Aziz Motomoto | Executive Producer | 13+ years broadcast, BuildaDAO founding member, Nouns Africa contributor |
| Mark Moss | Technical Director | CoinTelegraph contributor, 25+ years broadcast infrastructure, Boonanza Live creator |
| Ndambari Thuku | Senior Correspondent | SuperSport Kenya, Olympics, 4x AFCON, COKE Studio Africa |
| Abdul Hakim | Producer | BuildAfricaDAO co-founder, Former Switch TV Showrunner |
| Ms Lulu | Tech Correspondent | AI engineer, Protocol analysis, "How it works" segments |
| GG Filecut | Editor | TV editor experience, Newsroom background, Post-production |
**Production Network:** BuildaDAO, Nouns Africa, PizzaDAO
**Production Track Record:** Safaricom, Chapa Dimba, 22Bet, Adanian Labs, BuildaDAO
---
## Team Portfolio & Past Work
This section provides verifiable links to past work demonstrating our team's broadcast excellence and production capabilities.
### Featured Broadcast
→ **[Live Broadcast](https://www.youtube.com/live/gDpQvSGeEZg)** — Primary showcase of our Web3 production capabilities
### Advertisements & Commercial Work
- [Safaricom PLC - Tuinuane | Ramadhan Reflections](https://www.youtube.com/watch?v=Ta382-CFtD8)
- [FURAHIA NA OPTIVEN](https://drive.google.com/file/d/1Sp3jhqjGmL_fksUBavMUNV1P0oCXp0Tj/view)
- [PRIDEINN PARADISE BEACH RESORT (Part 1)](https://www.youtube.com/watch?v=Dgss8CQO1LM)
- [PRIDEINN PARADISE BEACH RESORT (Part 2)](https://www.youtube.com/watch?v=IjGfGqS2Fhc)
### TV Production
- [S.L.I.K](https://www.youtube.com/watch?v=zCO9Gyc6XO8)
### Podcast & Tutorial Production
- [22Bet Kenya](https://www.youtube.com/watch?v=tCdt85sIjL8)
- [Crypsense Digital Group (Part 1)](https://www.youtube.com/watch?v=gaEviYsrWp4)
- [Crypsense Digital Group (Part 2)](https://www.youtube.com/watch?v=AXRhqvShj-M)
- [Crypsense Digital Group (Part 3)](https://www.youtube.com/watch?v=wTf5SGCDSm4)
### Corporate Projects
- [Adanian Labs (Part 2 - S.L.I.K)](https://www.youtube.com/watch?v=zCO9Gyc6XO8)
- [Strathmore University Alumni Channel](https://www.youtube.com/@strathmoreuniversityalumni5408)
- [KCB Foundation](https://www.youtube.com/watch?v=_a5u5gEA2aI)
- [Filamujuani (Part 1)](https://youtu.be/hdEqzkvIU0s)
- [Filamujuani (Part 2 - S.L.I.K Episode 1)](https://www.youtube.com/watch?v=zKwOhg-L3ac)
### TikTok Client Work
- [@bonnke_west](https://www.tiktok.com/@bonnke_west)
- [@natalinayemaneke](https://www.tiktok.com/@natalinayemaneke)
**Key Takeaway:** Our team brings 25+ years of combined broadcast experience from SuperSport, AFCON, Olympics, and COKE Studio Africa productions, combined with deep Web3 native expertise through BuildaDAO, Nouns Africa, and PizzaDAO.
---
## Summary: What You Get
**We Don't Just Cover the News. We Explain It.**
| | | |
|---|---|---|
| **Real-Time Updates** 48-hour turnaround on breaking news | **Professional News Reels** 6 bi-weekly episodes, broadcast quality | **Project Vetting** "We tested it" segments with honest assessment |
| **Kenya-First Launch** Production-vetted events, proven market | **Revenue Share** 2 ETH return to Headline DAO | **Community Curation** NFT governance, token roadmap |
---
**Amount Requested: 2.0 ETH**
The budget breakdown is now updated with the correct allocation from your image:
- **Pro Sound:** 0.28 ETH (3-channel wireless + 3 lavaliers)
- **Studio Lighting:** 0.25 ETH (3-point LED kit with softboxes)
- **Post-Production:** 0.35 ETH (Editor full-time: 6 episodes + 30 clips + 20 updates)
- **Connectivity:** 0.15 ETH (5G streaming data - 12 weeks)
- **Director Treatment & Design:** 0.20 ETH (Visual identity, motion graphics, set design, brand guidelines)
- **Field Infrastructure:** 0.55 ETH (Lagos kit 0.15 + Travel/Logistics 0.30 + Event Coordination 0.10)
- **Contingency:** 0.07 ETH (Emergency equipment, cables, SD cards)
- **Reserve:** 0.15 ETH (Buffer for equipment access)
**Total: 2.0 ETH**