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# NOUNS at FWB Fest 2024 hosted by Fridays at The Park ![](https://lh7-us.googleusercontent.com/docsz/AD_4nXdAmAiKll_3uorXtcIlkmaxos2PJeV2_-trfCwbxxTnqOiu5Km3yfJWwK_Z7cOHsmWOaqEJSwqqMu_VD75cDXg_aXS1m1hjiomUVurLTtzoinCXkitvgjszrgwc63lb6GW-YMn7gSun3rU8pC-i7rEOpVDc?key=2m_ekItOVDTv9MUIb5wYhg) ### **TL;DR** [The Park DAO](https://nouns.build/dao/base/0x72B31421a462996F559FfB7Fc5DfAca94e754d89/407?tab=about) is requesting 28 ETH to represent and proliferate Nouns at FWB FEST in Idyllwild, CA by building a fun, conversational environment focused on making music and bringing creativity onchain. **Proposal** FWB FEST is a cultural hub for the onchain ecosystem, bringing together thinkers and builders. Last year, Base was deployed from the event, and this year BaseCamp will be taking place in Idyllwild on the FEST grounds during the same week. This festival blends music, talks, and immersive experiences that celebrate and explore the future of internet culture. Set in the picturesque Idyllwild Arts Academy, nestled in the San Jacinto Mountains, FWB Fest offers a unique setting for performances, intellectual discussions, and community-driven experiences. The lineup for FWB Fest has included a mix of established and emerging artists, with past years including Caroline Polachek, Yves Tumor, Nick Hakim, Charlie XCX, James Blake, CFCF, and Helado Negro. By participating, Nouns will gain visibility, amplify our voice, and showcase our strong multi-layered approach to DAO governance amongst a historic convergence of onchain leaders, artists, and builders. ![](https://lh7-us.googleusercontent.com/docsz/AD_4nXf6ZqQqaOqVSLS70BMAScdYSOnH347m-ChrICDjrfUlaALxyOAF_RuVfIidtIt8uOLyjCP5pPRLEfwKW4XgKr4_0eDZJd7UFLJLAJa7Ww12leYPpebUjOqQMThGc1lrQ4XReIxBaT6liBgmTwWGL82wP6s?key=2m_ekItOVDTv9MUIb5wYhg)![](https://lh7-us.googleusercontent.com/docsz/AD_4nXcxlbLDyB9927VkQyE_QB-oH8gLScKXnScIayTTTD091ourVeR-5EgpmmRMBeOoWRjdWDYbPttyEE7BNywoRXXzrZSK2a8muKJsLh8jpvsGArkaAqGatvVp38X-LFxODibVee6GHGfIMND47TdaApHstknu?key=2m_ekItOVDTv9MUIb5wYhg) **The proposed program:** - Bring amazing Nounish energy, awareness, and visibility to FWB FEST alongside key local partners such as FWB, Seed Club, Base, Uniswap, Optimism, and Boy’s Club - Host "Nouns @ FWB Fest" featuring Fridays at The Park, a physical hub for community, conversation, and the creation of music (fueled by n ◨ u n coffee) - Produce a mainstage event performance with Nouns represented via AR art and footage with nounish visuals, including members from NounsDAO Africa who co-created the song ‘Becky v2’ - Facilitate a Nouns Talk featuring key community members such as Chris Carella, Nounish Prof, Drew Coffman, and others to educate attendees about Nouns and share current projects and future visions for the DAO - Produce and deliver two onchain artifacts by August 16th, 2024, via a "droposal" with the resulting revenue split between The Park and Nouns DAO: - **A song** to tell nounish stories and share nounish accomplishments, written by creatives in attendance - **A video** documenting the creative process of making and finishing a song, capturing a conversation with nouners to educate people about Nouns - Co-host an offsite event at the local skatepark with Gnars ### **Onchain Content By Fridays at The Park** - [The Park’s Zora Page](https://zora.co/@thepark): easy place to see all of our minted work ⌐◨-◨ - [The Park on Future Tape](https://futuretape.xyz/search/the%20park) - a list of some of our song collections onchain - ### [Fridays at The Park Season 002 Episode 1](https://zora.co/collect/base:0x1bbea2cc3b2c41774687fd00684ad12f9a666557/2) ![](https://lh7-us.googleusercontent.com/docsz/AD_4nXd0PijQRch3KxYJDfmsS_2OuemYPcS6eqpjdhR3nrZivP6z_FyQHLA5BhU1oFSKMtEHIoTSvVldGgCysJO8f7EXm0uRTjFlZSVDGBF30SgV8Ivcjoimw9sXG6UFeCwaWKxx3Ite_mplUshkaj7-VPv95gx3?key=2m_ekItOVDTv9MUIb5wYhg) [Becky v2](https://zora.co/collect/base:0xb5ce496d53d7440a5c18de9322b6837c9a518e21/1) - song by The Park featuring Shwento ![](https://lh7-us.googleusercontent.com/docsz/AD_4nXdkCujcSrpLykN8QZvNZ8cPVhrn-VZtyHJ3kdyG_XjnlxE8jUXhCsrTZ83DpX4L_vcAVYKFa0wj6tA7PO2vQf3VRwOyOMnBFfTgzgcUNrKB9Sa99lAbbzHmzaJiUwIDwPxQeCa7QiirVSq54Jl6LfBjX_jJ?key=2m_ekItOVDTv9MUIb5wYhg) ### **Event Activations + Run of Show** NOUNS @ FWB Fest 2024 Hosted By Fridays at The Park **Friday, August 2nd, 2024** - 11am - 12pm: n ◨ u n coffee cupping - 12pm - 2pm: [Nouns Deli Beef Burger](https://zora.co/collect/base:0xf1fc9a6d48f3e2800d5ba440cbade3a260c61110/3) (Using CC0 recipe) for lunch & Nouns Talk featuring: - Nounish Prof - Chris Carella - Drew Coffman - Sasquatch - Redacted - almost confirmed - 2pm - 6pm: song creation featuring: - Leon Knight - TOBi - Schwento Crew from Uganda - Chloe Angelides - MoRuf - Jesse Boykins - 6 - 7pm: Donabe bites and beverage fun **Saturday August 3rd 2024** - LIVE PERFORMANCE at FWB Fest Mainstage - noggles will be worn during performances - Live Fridays at The Park performance by: - Leon Knight - TOBi - MoRuf - Chloe Angelides - HVDSON **Friday, Saturday, Sunday:** AR ART and ⌐◨-◨ Visual Experience by Ari Klevecz in the studio, on stage and around performance. Three day event with 3D printed collectibles, scanables, $nouns airdrops and more ![](https://lh7-us.googleusercontent.com/docsz/AD_4nXcAfMUoljNWf-2SUfoWSaHOzQf8hDWpWL23E7T4KhGoHDU4bUqCztNT5_SJXugjrt4A8VWQBdm-Nb7gJZ6xmExoGbC1bEsZygsMKqRff7eriyNUv6kx2gey9i5rb1BKhbpSPT-AOAUnqkinFYZAHhtYnzzd?key=2m_ekItOVDTv9MUIb5wYhg) ![](https://lh7-us.googleusercontent.com/docsz/AD_4nXczBaCJCVr45PmvWmqFww05XPh6PFIVBJaSasSzWyAiTfnX8XmV-X8XRyBU8APtsICttrg0p7wY8NVeY3C3Lznnyivcih-m8jTUINf7GqWyQP9frzdbVvy5yHeJembPG1PbFsk10HG9bMnQu1ctoiT87tY?key=2m_ekItOVDTv9MUIb5wYhg) **The Team** **Musicians & Producers** - Josh Lippi - Tim Anderson - Ben Schwier - Derek Taylor **Film** - Ryan Kontra **Sound Engineer** - Maddi St John **Creative Technologist** - Ariel Klevecz **Production** - Valerie Taylor - David T Phung ### **Content Reach** - Targeting 1M+ viewers across participants’ active social platforms. ### **Budget Breakdown** The requested funds will cover the below. Linked [HERE](https://docs.google.com/spreadsheets/d/19ta0iTweVyRHDK_R4Wc2OQQ-1sM1mI6yvhzzz3hdBzY/edit?gid=0#gid=0) is the working budget. - Travel expenses - Speaking and performance fees - Music and recording equipment to facilitate sessions - Mixing, mastering and editing costs - Housing and food for all participants ### **Conclusion** We are incredibly excited to produce this activation. By funding this proposal, the community can support the proliferation of music and arts inspiring greater participation in the Nouns DAO ecosystem.nouns-at-fwb-fest-2024-hosted-by-fridays-at-the-park
It’s time for the first update of 2024! Happy New Year! We sent a Letter of Intent to the current owners and are entering into final negotiations to take over the shop. We anticipate signing to take place shortly and are scheduling inspections as we enter this final stage of due diligence. While that’s happening, we’re also creating moodboards to map out the shop's aesthetic. It’s an interesting challenge to pull inspiration from the playfulness of Nouns' art while retaining both the coziness and minimal design of the current space. We're narrowing in on the answers, and have met with two designers whose portfolios might be the perfect match. We’re continuing to think through how to make the shop a landmark location to learn about Nouns, sparking curiosity in everyone that comes through the doors while also aligning operations with a CC0 ethos. There’s so much fun ahead as we get ready to embark on a rebrand that will make this community proud.
**PROP 450 Updates** It's been nearly two weeks since Prop 450 got the green light, and we hit the ground running. Our team is in ongoing talks with the current owners of the coffee shop (one of which has been keeping tabs on the proposal through nouns.camp and delving into the votes-with-reason), and now we're diving into the nitty-gritty – focusing on gathering all the information necessary to seamlessly transition ownership. This includes thorough evaluations of the lease, assets, existing liabilities, and the transfer of licenses. We've had interviews with a couple of potential general managers. Both candidates are brimming with expertise and passion, not just for coffee but for the wider onchain community too. Speaking of, we’re committed to having am onchain payment options at the shop and are currently talking with a vendor to make this a reality. Creatively, we're brainstorming the shop's layout and an overarching brand that will resonate with the city of LA. Talks are underway with a possible partner who could handle both design and a website. Plus, we've already started playing around with some [branding explorations](https://www.are.na/drew-coffman/coffee-in-la). Just last night, we had dinner at the shop with one of the owners. It was a great chance to really picture what the place could become, and we tossed around ideas for how to weave the Nouns ethos into the shop's design, adding art and interactive features that spark the curiosity of everyone who walks in. We’re also exploring how to align our operations with the CC0 model, setting a replicable standard for other coffee shops. Our goal is not to create just a coffee shop, but a model for how to nounspill people with coffee around the globe. Looking ahead, we're gearing up to make the ownership transition official in the new year, setting up all the legal and financial frameworks necessary. We're thrilled about where this journey is taking us and will keep you in the loop as we continue to make strides.
# A Nounish Coffee Shop — A Los Angeles IRL-to-URL Nounish Experience **TL;DR** We’re terraforming LA and spreading positive sum crypto culture and Nounish values. This proposal seeks $650,000 USDC to establish and operate a Nouns-branded coffee shop in Marina Del Rey, Los Angeles. This proposal includes acquiring an existing coffee shop, transforming it with a Nounish identity, giving away free coffee at Noun O’Clock, funding a series of community events, and creating a global online presence. Our team, with over 20 years in hospitality and retail, will ensure a seamless transition of an existing coffee shop into a vibrant Nounish hub. After the initial funding, the coffee shop will be able to sustain itself indefinitely and continue providing Nounish events and activations. **The Coffee Shop ⌐◧-◧** ![](https://lh7-us.googleusercontent.com/gIG_oeVZTa0PcWNMxW_TX-paYVvK8fgetM0fzu9w-_WYykfVl26FScjsJahKBXeWnrvK5qV2dw7KVcVGyxBC1SYlPqUGOpmDSFg02BUFrUOrmmkvxoAGbxRZ9X4_BamAIBSrBEhk5RU8To7nm8m1Zwo) Located 15-minutes away from LAX, the coffee shop is nestled in the Marina Del Rey neighborhood of Los Angeles and has been serving the community for three years. More than just a local favorite, the shop offers something unique in the world of coffee: A 'Pure Espresso' system which uses batched and bottle espresso. This technology isn't new to us; the proposing team has [already deployed this espresso onchain](https://www.happyfriday.coffee/) via [The Park](https://thepark.wtf/), a Nounish subDAO. Beyond espresso, the shop makes nearly everything from scratch, including sourdough bread, bagels, pies, cakes, biscuits, and more. In addition to this, they have a dinner menu and a specialized list of wine. **Nounish Transformation and CC0 culture ⌐◧-◧** The transformation will include a complete rebranding to reflect Nouns' identity, with a focus on the things that Nouns represents within a creative, inviting atmosphere. We will give the shop a new Nounish name and incorporate Nounish art both within the branding and the shop itself. Our goal is to create an immersive experience that showcases Nouns culture while also fitting into the city of Los Angeles. ![](https://lh7-us.googleusercontent.com/oBX06N3glbfnvdtJUyUhBa7AU5Ttye43Kg-xhq6SJUXZA18dcPTUZqNR83sz75n2Lm1jKRRUsgNgwIB8HsKdpwtog755QMVEskvNuND4Zwl1sJvwDvjOs8xWlFkNvqvdJHUzkFPWENqbfB0pF-WE-bE) In line with Nouns' CC0 culture, we will make our unique recipes, branding, and business model openly available to promote industry transparency and community-driven growth. **Making Coffee a Public Good ⌐◧-◧** Every day at Noun O’Clock, we’ll offer free coffee for guests. This allows the shop to create a moment, each day, that’s special for its community. It's something only a Nouns-funded coffee shop can do: aligning its daily routine with the heartbeat of Nouns itself. This will allow the coffee shop to both strengthen the Nouns brand and do something cool and unique that sets us apart. Small gestures can have a big impact. Let’s make Noun O’Clock a new daily ritual. **The Team ⌐◧-◧** Derek G Taylor brings a wealth of experience and creativity to the proposing team. As an owner and partner of [Menotti’s Coffee Stop](https://www.instagram.com/menottis/?hl=en), he has successfully helped manage and expand this popular coffee brand since its inception in 2013, now boasting three locations, with two in Los Angeles and an international spot in Tokyo. Derek's expertise isn't limited to traditional coffee shop operations; he has also made a significant impact in the festival scene, with Menotti’s having a regular presence at festivals major events like Coachella and Camp Flog Gnaw. In the web3 space, Derek is an early founder and staff member of [Friends With Benefits (FWB](https://www.fwb.help/)), and a founder of [The Park](https://nouns.build/dao/ethereum/0x96e396e66087b2b9dcad36fd473e1b049df18998/337), a Nounish DAO focused on music, art, and coffee. [⌐Ⓗ-Ⓕ Coffee](https://www.happyfriday.coffee/) and [Lil Nouns Coffee](https://lilnouns.coffee/) are two of his pioneering explorations in utilizing NFTs, DAO mechanics, and Nounish branding to create products within the coffee world. Drew Coffman's built [Evergreen](https://www.instagram.com/evergreen.rdd), a leading coffee shop and boutique hotel in Redding, CA. His hands-on experience in taking over, expanding, and rebranding an existing coffee business into a beloved community staple highlights his skill in turnkey operations and his ability to evaluate market trends and customer needs. Drew has been active in web3 since 2020, working with notable organizations like [Base](https://base.org/) and [FWB](https://www.fwb.help/). He worked with artist Dustin Yellin to create [an Open Edition](https://opensea.io/collection/dyppt) of [Person, Place, or Thing](https://twitter.com/dustinyellin/status/1686106445412978688), Yellin’s Nounish art piece, gaining notable recognition on OpenSea’s home page and at FWB FEST ‘23. Additionally, Drew has experience in creating [engaging content about Nouns](https://zora.co/collect/eth:0x024c14ca63ff1ab594a76579bf5c35fe030b16c4) and participated as [a delegate for Noun 652](https://x.com/WilsonCusack/status/1641121423409201152?s=20) where he consistently voted with reason. Together, Derek and Drew’s extensive background in coffee shop management and event curation, combined with their passion for Nouns, DAOs, and the web3 ecosystem, form the backbone of the team. Their complementary skills and shared vision for a Nouns-centric coffee experience make them uniquely equipped to bring this innovative project to life in Los Angeles. **About Pure Espresso, Scaling, and Franchising ⌐◧-◧** ![](https://lh7-us.googleusercontent.com/JJBR1LzK929BbGx_pnj2ishgsR4bZdg_tbuG4m3l18FPeOBc8tfuhz4AKHtoQXqb7TLIOG6X_U2i9Z7YyAQV08Y7qwFPDkRyBLXADOH7veoekHpc2J0IWy-Id5DGGToweu-rbYwKP-RmWvSdVEVaDTM) 'Pure Espresso' sets the shop apart. This innovative, zero-waste espresso reduces coffee usage by 20-30% and cuts energy consumption by 70%, all while ensuring a consistent and high-quality product. This operational efficiency allows us to focus more on customer engagement and less on the complexities of traditional coffee preparation without a drop in quality. The Nouns coffee shop will be a scalable model, potentially expanding globally without franchise fees. Pure Espresso technology simplifies operations, making it an attractive option for future franchisees. We will implement a thorough quality control process, ensuring any future Nouns coffee shops maintain the same high standards. **Community Engagement, DAO Education, and Retail ⌐◧-◧** Our vision extends beyond coffee. We aim to use the Nouns coffee shop as a platform for DAO education and community engagement. Interactive elements like QR codes on coffee cups will direct customers to Nouns content and initiatives, turning our coffee sales into an educational tool. We will develop a line of Nouns coffee merchandise, including a signature 'Nouns Espresso Blend.' We'll also collaborate with other Noun holders, offering them a platform to showcase their products, thus fostering a deeper community connection. **Why LA ⌐◧-◧** Los Angeles, a global hub for culture, innovation, and creativity, presents the ideal location for a Nouns-branded coffee shop. Known for its vibrant arts and entertainment scene, Los Angeles is home to many creative minds —artists, designers, tech innovators, and filmmakers — all of which would benefit from becoming a part of the Nouns ecosystem. LA also has a burgeoning tech scene, with many members of the web3 community already rooted here, making it fertile ground for events and activations. Marina Del Rey’s location within LA is strategic: it's a neighborhood centrally located within the westside, with high foot traffic from both locals and tourists. The presence of prominent businesses like Costco, In & Out, and the Waterside and Villa Marina shopping plazas in the vicinity creates a bustling environment ideal for a new coffee shop. Moreover, the absence of competing specialty coffee shops in the immediate area offers a unique opportunity to establish the Nouns coffee shop as a go-to destination. This is the perfect place for a coffee shop to thrive, within a city at the forefront of the global stage. **Risk and Contingency Plan ⌐◧-◧** The existing profitability of the café minimizes financial risk. Our experienced team is well-equipped to manage the transition and maintain the café's success. We've allocated funds for contingencies and unexpected expenses to ensure smooth operations. **Budget and Funding Details ⌐◧-◧** The $650,000 USDC budget is allocated as follows: - Acquisition and ownership transfer of existing café: $300,000 - This amount is allocated for the acquisition of the existing coffee shop business. This strategic move eliminates the need for the extensive costs associated with permitting and a complete build-out, and includes around $70,000 in high-quality equipment, such as refrigerators, freezers, ovens, coffee brewers, and cutting-edge steam wands. Additionally, we will inherit existing licenses, crucial for the sale of food, beer and wine, setting the stage for a smooth transition. - Nounish makeover and renovation: $150,000 - To transition the coffee shop into a space that truly reflects Nouns, we plan a temporary closure of 2-3 months for a complete makeover. This budget covers a comprehensive rebranding to align with the Nouns identity, inclusive of new signage, merchandise, packaging, and an interior redesign that resonates with the Nouns aesthetic. - Initial staffing, training, and Nouns culture integration: $150,000 - With the goal of making the coffee shop a beacon for the Nouns community in a city teeming with creatives, this budget is designated for recruitment, training, and integration of Nouns culture into our daily operations. We want every team member to be knowledgeable and enthusiastic about Nouns, ready to engage and educate customers about our unique community and ethos. Funds will also be used to continue employing staff during closure. - Operational reserves for contingencies and unforeseen costs: $50,000 - In recognition of the unpredictability inherent in any business venture, this reserve fund is set aside to address unforeseen costs and challenges. This proactive budgeting ensures that unexpected expenses do not hinder the launch and operation of the Nouns coffee shop, allowing us to maintain our focus on providing an exceptional Nounish experience. To ensure transparent and efficient use of the funds, they will be transferred to a multisig wallet. This wallet will be under the control of three members: Drew Coffman, Derek G Taylor, and Chris Carella, the prop’s sponsor. The disbursement of funds will be released in phases. The initial release will cover the acquisition of the existing coffee shop. Following this, funds will be allocated for the rebranding phase, where the transformation into a Nounish identity will take place. Subsequent disbursements will support the final preparations leading up to the grand opening. In the event that the acquisition of the café falls through, the team is committed to rapidly developing and implementing an alternative plan that aligns with the project’s goals and the interests of the Nouns community. Should such a situation arise and no viable alternative be feasible, the remaining funds will be returned to the Nouns treasury in a transparent and orderly manner. **ROI and Long-Term Vision ⌐◧-◧** This is more than a coffee shop; it's a sustainable investment in spreading the Nouns message. We foresee it becoming an essential part of the Nouns ecosystem, attracting new members and providing unique engagement opportunities. We're thrilled about the prospect of bringing Nouns to life in Los Angeles, setting the stage for a global network of Nouns coffee. We want to create a dynamic, physical representation of Nouns and its values. The proposal has been revised to include transferring funds to a multisig wallet for enhanced security
# A Nounish Coffee Shop — A Los Angeles IRL-to-URL Nounish Experience **TL;DR** We’re terraforming LA and spreading positive sum crypto culture and Nounish values. This proposal seeks $650,000 USDC to establish and operate a Nouns-branded coffee shop in Marina Del Rey, Los Angeles. This proposal includes acquiring an existing coffee shop, transforming it with a Nounish identity, giving away free coffee at Noun O’Clock, funding a series of community events, and creating a global online presence. Our team, with over 20 years in hospitality and retail, will ensure a seamless transition of an existing coffee shop into a vibrant Nounish hub. After the initial funding, the coffee shop will be able to sustain itself indefinitely and continue providing Nounish events and activations. **The Coffee Shop ⌐◧-◧** ![](https://lh7-us.googleusercontent.com/gIG_oeVZTa0PcWNMxW_TX-paYVvK8fgetM0fzu9w-_WYykfVl26FScjsJahKBXeWnrvK5qV2dw7KVcVGyxBC1SYlPqUGOpmDSFg02BUFrUOrmmkvxoAGbxRZ9X4_BamAIBSrBEhk5RU8To7nm8m1Zwo) Located 15-minutes away from LAX, the coffee shop is nestled in the Marina Del Rey neighborhood of Los Angeles and has been serving the community for three years. More than just a local favorite, the shop offers something unique in the world of coffee: A 'Pure Espresso' system which uses batched and bottle espresso. This technology isn't new to us; the proposing team has [already deployed this espresso onchain](https://www.happyfriday.coffee/) via [The Park](https://thepark.wtf/), a Nounish subDAO. Beyond espresso, the shop makes nearly everything from scratch, including sourdough bread, bagels, pies, cakes, biscuits, and more. In addition to this, they have a dinner menu and a specialized list of wine. **Nounish Transformation and CC0 culture ⌐◧-◧** The transformation will include a complete rebranding to reflect Nouns' identity, with a focus on the things that Nouns represents within a creative, inviting atmosphere. We will give the shop a new Nounish name and incorporate Nounish art both within the branding and the shop itself. Our goal is to create an immersive experience that showcases Nouns culture while also fitting into the city of Los Angeles. ![](https://lh7-us.googleusercontent.com/oBX06N3glbfnvdtJUyUhBa7AU5Ttye43Kg-xhq6SJUXZA18dcPTUZqNR83sz75n2Lm1jKRRUsgNgwIB8HsKdpwtog755QMVEskvNuND4Zwl1sJvwDvjOs8xWlFkNvqvdJHUzkFPWENqbfB0pF-WE-bE) In line with Nouns' CC0 culture, we will make our unique recipes, branding, and business model openly available to promote industry transparency and community-driven growth. **Making Coffee a Public Good ⌐◧-◧** Every day at Noun O’Clock, we’ll offer free coffee for guests. This allows the shop to create a moment, each day, that’s special for its community. It's something only a Nouns-funded coffee shop can do: aligning its daily routine with the heartbeat of Nouns itself. This will allow the coffee shop to both strengthen the Nouns brand and do something cool and unique that sets us apart. Small gestures can have a big impact. Let’s make Noun O’Clock a new daily ritual. **The Team ⌐◧-◧** Derek G Taylor brings a wealth of experience and creativity to the proposing team. As an owner and partner of [Menotti’s Coffee Stop](https://www.instagram.com/menottis/?hl=en), he has successfully helped manage and expand this popular coffee brand since its inception in 2013, now boasting three locations, with two in Los Angeles and an international spot in Tokyo. Derek's expertise isn't limited to traditional coffee shop operations; he has also made a significant impact in the festival scene, with Menotti’s having a regular presence at festivals major events like Coachella and Camp Flog Gnaw. In the web3 space, Derek is an early founder and staff member of [Friends With Benefits (FWB](https://www.fwb.help/)), and a founder of [The Park](https://nouns.build/dao/ethereum/0x96e396e66087b2b9dcad36fd473e1b049df18998/337), a Nounish DAO focused on music, art, and coffee. [⌐Ⓗ-Ⓕ Coffee](https://www.happyfriday.coffee/) and [Lil Nouns Coffee](https://lilnouns.coffee/) are two of his pioneering explorations in utilizing NFTs, DAO mechanics, and Nounish branding to create products within the coffee world. Drew Coffman's built [Evergreen](https://www.instagram.com/evergreen.rdd), a leading coffee shop and boutique hotel in Redding, CA. His hands-on experience in taking over, expanding, and rebranding an existing coffee business into a beloved community staple highlights his skill in turnkey operations and his ability to evaluate market trends and customer needs. Drew has been active in web3 since 2020, working with notable organizations like [Base](https://base.org/) and [FWB](https://www.fwb.help/). He worked with artist Dustin Yellin to create [an Open Edition](https://opensea.io/collection/dyppt) of [Person, Place, or Thing](https://twitter.com/dustinyellin/status/1686106445412978688), Yellin’s Nounish art piece, gaining notable recognition on OpenSea’s home page and at FWB FEST ‘23. Additionally, Drew has experience in creating [engaging content about Nouns](https://zora.co/collect/eth:0x024c14ca63ff1ab594a76579bf5c35fe030b16c4) and participated as [a delegate for Noun 652](https://x.com/WilsonCusack/status/1641121423409201152?s=20) where he consistently voted with reason. Together, Derek and Drew’s extensive background in coffee shop management and event curation, combined with their passion for Nouns, DAOs, and the web3 ecosystem, form the backbone of the team. Their complementary skills and shared vision for a Nouns-centric coffee experience make them uniquely equipped to bring this innovative project to life in Los Angeles. **About Pure Espresso, Scaling, and Franchising ⌐◧-◧** ![](https://lh7-us.googleusercontent.com/JJBR1LzK929BbGx_pnj2ishgsR4bZdg_tbuG4m3l18FPeOBc8tfuhz4AKHtoQXqb7TLIOG6X_U2i9Z7YyAQV08Y7qwFPDkRyBLXADOH7veoekHpc2J0IWy-Id5DGGToweu-rbYwKP-RmWvSdVEVaDTM) 'Pure Espresso' sets the shop apart. This innovative, zero-waste espresso reduces coffee usage by 20-30% and cuts energy consumption by 70%, all while ensuring a consistent and high-quality product. This operational efficiency allows us to focus more on customer engagement and less on the complexities of traditional coffee preparation without a drop in quality. The Nouns coffee shop will be a scalable model, potentially expanding globally without franchise fees. Pure Espresso technology simplifies operations, making it an attractive option for future franchisees. We will implement a thorough quality control process, ensuring any future Nouns coffee shops maintain the same high standards. **Community Engagement, DAO Education, and Retail ⌐◧-◧** Our vision extends beyond coffee. We aim to use the Nouns coffee shop as a platform for DAO education and community engagement. Interactive elements like QR codes on coffee cups will direct customers to Nouns content and initiatives, turning our coffee sales into an educational tool. We will develop a line of Nouns coffee merchandise, including a signature 'Nouns Espresso Blend.' We'll also collaborate with other Noun holders, offering them a platform to showcase their products, thus fostering a deeper community connection. **Why LA ⌐◧-◧** Los Angeles, a global hub for culture, innovation, and creativity, presents the ideal location for a Nouns-branded coffee shop. Known for its vibrant arts and entertainment scene, Los Angeles is home to many creative minds —artists, designers, tech innovators, and filmmakers — all of which would benefit from becoming a part of the Nouns ecosystem. LA also has a burgeoning tech scene, with many members of the web3 community already rooted here, making it fertile ground for events and activations. Marina Del Rey’s location within LA is strategic: it's a neighborhood centrally located within the westside, with high foot traffic from both locals and tourists. The presence of prominent businesses like Costco, In & Out, and the Waterside and Villa Marina shopping plazas in the vicinity creates a bustling environment ideal for a new coffee shop. Moreover, the absence of competing specialty coffee shops in the immediate area offers a unique opportunity to establish the Nouns coffee shop as a go-to destination. This is the perfect place for a coffee shop to thrive, within a city at the forefront of the global stage. **Risk and Contingency Plan ⌐◧-◧** The existing profitability of the café minimizes financial risk. Our experienced team is well-equipped to manage the transition and maintain the café's success. We've allocated funds for contingencies and unexpected expenses to ensure smooth operations. **Budget and Funding Details ⌐◧-◧** The $650,000 USDC budget is allocated as follows: - Acquisition and ownership transfer of existing café: $300,000 - This amount is allocated for the acquisition of the existing coffee shop business. This strategic move eliminates the need for the extensive costs associated with permitting and a complete build-out, and includes around $70,000 in high-quality equipment, such as refrigerators, freezers, ovens, coffee brewers, and cutting-edge steam wands. Additionally, we will inherit existing licenses, crucial for the sale of food, beer and wine, setting the stage for a smooth transition. - Nounish makeover and renovation: $150,000 - To transition the coffee shop into a space that truly reflects Nouns, we plan a temporary closure of 2-3 months for a complete makeover. This budget covers a comprehensive rebranding to align with the Nouns identity, inclusive of new signage, merchandise, packaging, and an interior redesign that resonates with the Nouns aesthetic. - Initial staffing, training, and Nouns culture integration: $150,000 - With the goal of making the coffee shop a beacon for the Nouns community in a city teeming with creatives, this budget is designated for recruitment, training, and integration of Nouns culture into our daily operations. We want every team member to be knowledgeable and enthusiastic about Nouns, ready to engage and educate customers about our unique community and ethos. Funds will also be used to continue employing staff during closure. - Operational reserves for contingencies and unforeseen costs: $50,000 - In recognition of the unpredictability inherent in any business venture, this reserve fund is set aside to address unforeseen costs and challenges. This proactive budgeting ensures that unexpected expenses do not hinder the launch and operation of the Nouns coffee shop, allowing us to maintain our focus on providing an exceptional Nounish experience. To ensure transparent and efficient use of the funds, they will be transferred to a multisig wallet. This wallet will be under the control of three members: Drew Coffman, Derek G Taylor, and Chris Carella, the prop’s sponsor. The disbursement of funds will be released in phases. The initial release will cover the acquisition of the existing coffee shop. Following this, funds will be allocated for the rebranding phase, where the transformation into a Nounish identity will take place. Subsequent disbursements will support the final preparations leading up to the grand opening. In the event that the acquisition of the café falls through, the team is committed to rapidly developing and implementing an alternative plan that aligns with the project’s goals and the interests of the Nouns community. Should such a situation arise and no viable alternative be feasible, the remaining funds will be returned to the Nouns treasury in a transparent and orderly manner. **ROI and Long-Term Vision ⌐◧-◧** This is more than a coffee shop; it's a sustainable investment in spreading the Nouns message. We foresee it becoming an essential part of the Nouns ecosystem, attracting new members and providing unique engagement opportunities. We're thrilled about the prospect of bringing Nouns to life in Los Angeles, setting the stage for a global network of Nouns coffee. We want to create a dynamic, physical representation of Nouns and its values. a-nounish-coffee-shop--a-los-angeles-irl-to-url-nounish-experience-update-hp3sc
# A Nounish Coffee Shop — A Los Angeles IRL-to-URL Nounish Experience **TL;DR** We’re terraforming LA and spreading positive sum crypto culture and Nounish values. This proposal seeks $650,000 USDC to establish and operate a Nouns-branded coffee shop in Marina Del Rey, Los Angeles. This proposal includes acquiring an existing coffee shop, transforming it with a Nounish identity, giving away free coffee at Noun O’Clock, funding a series of community events, and creating a global online presence. Our team, with over 20 years in hospitality and retail, will ensure a seamless transition of an existing coffee shop into a vibrant Nounish hub. After the initial funding, the coffee shop will be able to sustain itself indefinitely and continue providing Nounish events and activations. **The Coffee Shop ⌐◧-◧** ![](https://lh7-us.googleusercontent.com/gIG_oeVZTa0PcWNMxW_TX-paYVvK8fgetM0fzu9w-_WYykfVl26FScjsJahKBXeWnrvK5qV2dw7KVcVGyxBC1SYlPqUGOpmDSFg02BUFrUOrmmkvxoAGbxRZ9X4_BamAIBSrBEhk5RU8To7nm8m1Zwo) Located 15-minutes away from LAX, the coffee shop is nestled in the Marina Del Rey neighborhood of Los Angeles and has been serving the community for three years. More than just a local favorite, the shop offers something unique in the world of coffee: A 'Pure Espresso' system which uses batched and bottle espresso. This technology isn't new to us; the proposing team has [already deployed this espresso onchain](https://www.happyfriday.coffee/) via [The Park](https://thepark.wtf/), a Nounish subDAO. Beyond espresso, the shop makes nearly everything from scratch, including sourdough bread, bagels, pies, cakes, biscuits, and more. In addition to this, they have a dinner menu and a specialized list of wine. **Nounish Transformation and CC0 culture ⌐◧-◧** The transformation will include a complete rebranding to reflect Nouns' identity, with a focus on the things that Nouns represents within a creative, inviting atmosphere. We will give the shop a new Nounish name and incorporate Nounish art both within the branding and the shop itself. Our goal is to create an immersive experience that showcases Nouns culture while also fitting into the city of Los Angeles. ![](https://lh7-us.googleusercontent.com/oBX06N3glbfnvdtJUyUhBa7AU5Ttye43Kg-xhq6SJUXZA18dcPTUZqNR83sz75n2Lm1jKRRUsgNgwIB8HsKdpwtog755QMVEskvNuND4Zwl1sJvwDvjOs8xWlFkNvqvdJHUzkFPWENqbfB0pF-WE-bE) In line with Nouns' CC0 culture, we will make our unique recipes, branding, and business model openly available to promote industry transparency and community-driven growth. **Making Coffee a Public Good ⌐◧-◧** Every day at Noun O’Clock, we’ll offer free coffee for guests. This allows the shop to create a moment, each day, that’s special for its community. It's something only a Nouns-funded coffee shop can do: aligning its daily routine with the heartbeat of Nouns itself. This will allow the coffee shop to both strengthen the Nouns brand and do something cool and unique that sets us apart. Small gestures can have a big impact. Let’s make Noun O’Clock a new daily ritual. **The Team ⌐◧-◧** Derek G Taylor brings a wealth of experience and creativity to the proposing team. As an owner and partner of [Menotti’s Coffee Stop](https://www.instagram.com/menottis/?hl=en), he has successfully helped manage and expand this popular coffee brand since its inception in 2013, now boasting three locations, with two in Los Angeles and an international spot in Tokyo. Derek's expertise isn't limited to traditional coffee shop operations; he has also made a significant impact in the festival scene, with Menotti’s having a regular presence at festivals major events like Coachella and Camp Flog Gnaw. In the web3 space, Derek is an early founder and staff member of [Friends With Benefits (FWB](https://www.fwb.help/)), and a founder of [The Park](https://nouns.build/dao/ethereum/0x96e396e66087b2b9dcad36fd473e1b049df18998/337), a Nounish DAO focused on music, art, and coffee. [⌐Ⓗ-Ⓕ Coffee](https://www.happyfriday.coffee/) and [Lil Nouns Coffee](https://lilnouns.coffee/) are two of his pioneering explorations in utilizing NFTs, DAO mechanics, and Nounish branding to create products within the coffee world. Drew Coffman's built [Evergreen](https://www.instagram.com/evergreen.rdd), a leading coffee shop and boutique hotel in Redding, CA. His hands-on experience in taking over, expanding, and rebranding an existing coffee business into a beloved community staple highlights his skill in turnkey operations and his ability to evaluate market trends and customer needs. Drew has been active in web3 since 2020, working with notable organizations like [Base](https://base.org/) and [FWB](https://www.fwb.help/). He worked with artist Dustin Yellin to create [an Open Edition](https://opensea.io/collection/dyppt) of [Person, Place, or Thing](https://twitter.com/dustinyellin/status/1686106445412978688), Yellin’s Nounish art piece, gaining notable recognition on OpenSea’s home page and at FWB FEST ‘23. Additionally, Drew has experience in creating [engaging content about Nouns](https://zora.co/collect/eth:0x024c14ca63ff1ab594a76579bf5c35fe030b16c4) and participated as [a delegate for Noun 652](https://x.com/WilsonCusack/status/1641121423409201152?s=20) where he consistently voted with reason. Together, Derek and Drew’s extensive background in coffee shop management and event curation, combined with their passion for Nouns, DAOs, and the web3 ecosystem, form the backbone of the team. Their complementary skills and shared vision for a Nouns-centric coffee experience make them uniquely equipped to bring this innovative project to life in Los Angeles. **About Pure Espresso, Scaling, and Franchising ⌐◧-◧** ![](https://lh7-us.googleusercontent.com/JJBR1LzK929BbGx_pnj2ishgsR4bZdg_tbuG4m3l18FPeOBc8tfuhz4AKHtoQXqb7TLIOG6X_U2i9Z7YyAQV08Y7qwFPDkRyBLXADOH7veoekHpc2J0IWy-Id5DGGToweu-rbYwKP-RmWvSdVEVaDTM) 'Pure Espresso' sets the shop apart. This innovative, zero-waste espresso reduces coffee usage by 20-30% and cuts energy consumption by 70%, all while ensuring a consistent and high-quality product. This operational efficiency allows us to focus more on customer engagement and less on the complexities of traditional coffee preparation without a drop in quality. The Nouns coffee shop will be a scalable model, potentially expanding globally without franchise fees. Pure Espresso technology simplifies operations, making it an attractive option for future franchisees. We will implement a thorough quality control process, ensuring any future Nouns coffee shops maintain the same high standards. **Community Engagement, DAO Education, and Retail ⌐◧-◧** Our vision extends beyond coffee. We aim to use the Nouns coffee shop as a platform for DAO education and community engagement. Interactive elements like QR codes on coffee cups will direct customers to Nouns content and initiatives, turning our coffee sales into an educational tool. We will develop a line of Nouns coffee merchandise, including a signature 'Nouns Espresso Blend.' We'll also collaborate with other Noun holders, offering them a platform to showcase their products, thus fostering a deeper community connection. **Why LA ⌐◧-◧** Los Angeles, a global hub for culture, innovation, and creativity, presents the ideal location for a Nouns-branded coffee shop. Known for its vibrant arts and entertainment scene, Los Angeles is home to many creative minds —artists, designers, tech innovators, and filmmakers — all of which would benefit from becoming a part of the Nouns ecosystem. LA also has a burgeoning tech scene, with many members of the web3 community already rooted here, making it fertile ground for events and activations. Marina Del Rey’s location within LA is strategic: it's a neighborhood centrally located within the westside, with high foot traffic from both locals and tourists. The presence of prominent businesses like Costco, In & Out, and the Waterside and Villa Marina shopping plazas in the vicinity creates a bustling environment ideal for a new coffee shop. Moreover, the absence of competing specialty coffee shops in the immediate area offers a unique opportunity to establish the Nouns coffee shop as a go-to destination. This is the perfect place for a coffee shop to thrive, within a city at the forefront of the global stage. **Risk and Contingency Plan ⌐◧-◧** The existing profitability of the café minimizes financial risk. Our experienced team is well-equipped to manage the transition and maintain the café's success. We've allocated funds for contingencies and unexpected expenses to ensure smooth operations. Budget and Funding Details The $650,000 USDC budget is allocated as follows: - Acquisition and ownership transfer of existing café: $300,000 - This amount is allocated for the acquisition of the existing coffee shop business. This strategic move eliminates the need for the extensive costs associated with permitting and a complete build-out, and includes around $70,000 in high-quality equipment, such as refrigerators, freezers, ovens, coffee brewers, and cutting-edge steam wands. Additionally, we will inherit existing licenses, crucial for the sale of food, beer and wine, setting the stage for a smooth transition to Nouns Coffee House. - Nounish makeover and renovation: $150,000 - To transition the coffee shop into a space that truly reflects Nouns, we plan a temporary closure of 2-3 months for a complete makeover. This budget covers a comprehensive rebranding to align with the Nouns identity, inclusive of new signage, merchandise, packaging, and an interior redesign that resonates with the Nouns aesthetic. - Initial staffing, training, and Nouns culture integration: $150,000 - With the goal of making the coffee shop a beacon for the Nouns community in a city teeming with creatives, this budget is designated for recruitment, training, and integration of Nouns culture into our daily operations. We want every team member to be knowledgeable and enthusiastic about Nouns, ready to engage and educate customers about our unique community and ethos. - Operational reserves for contingencies and unforeseen costs: $50,000 - In recognition of the unpredictability inherent in any business venture, this reserve fund is set aside to address unforeseen costs and challenges. This proactive budgeting ensures that unexpected expenses do not hinder the launch and operation of the Nouns coffee shop, allowing us to maintain our focus on providing an exceptional Nounish experience. **ROI and Long-Term Vision ⌐◧-◧** This is more than a coffee shop; it's a sustainable investment in spreading the Nouns message. We foresee it becoming an essential part of the Nouns ecosystem, attracting new members and providing unique engagement opportunities. We're thrilled about the prospect of bringing Nouns to life in Los Angeles, setting the stage for a global network of Nouns coffee. We want to create a dynamic, physical representation of Nouns and its values.
# A Nounish Coffee Shop — A Los Angeles IRL-to-URL Nounish Experience **TL;DR** We’re terraforming LA and spreading positive sum crypto culture and Nounish values. This proposal seeks $650,000 USDC to establish and operate a Nouns-branded coffee shop in Marina Del Rey, Los Angeles. This proposal includes acquiring an existing coffee shop, transforming it with a Nounish identity, giving away free coffee at Noun O’Clock, funding a series of community events, and creating a global online presence. Our team, with over 20 years in hospitality and retail, will ensure a seamless transition of an existing coffee shop into a vibrant Nounish hub. After the initial funding, the coffee shop will be able to sustain itself indefinitely and continue providing Nounish events and activations. **The Coffee Shop ⌐◧-◧** ![](https://lh7-us.googleusercontent.com/gIG_oeVZTa0PcWNMxW_TX-paYVvK8fgetM0fzu9w-_WYykfVl26FScjsJahKBXeWnrvK5qV2dw7KVcVGyxBC1SYlPqUGOpmDSFg02BUFrUOrmmkvxoAGbxRZ9X4_BamAIBSrBEhk5RU8To7nm8m1Zwo) Located 15-minutes away from LAX, the coffee shop is nestled in the Marina Del Rey neighborhood of Los Angeles and has been serving the community for three years. More than just a local favorite, the shop offers something unique in the world of coffee: A 'Pure Espresso' system which uses batched and bottle espresso. This technology isn't new to us; the proposing team has [already deployed this espresso onchain](https://www.happyfriday.coffee/) via [The Park](https://thepark.wtf/), a Nounish subDAO. Beyond espresso, the shop makes nearly everything from scratch, including sourdough bread, bagels, pies, cakes, biscuits, and more. In addition to this, they have a dinner menu and a specialized list of wine. **Nounish Transformation and CC0 culture ⌐◧-◧** The transformation will include a complete rebranding to reflect Nouns' identity, with a focus on the things that Nouns represents within a creative, inviting atmosphere. We will give the shop a new Nounish name and incorporate Nounish art both within the branding and the shop itself. Our goal is to create an immersive experience that showcases Nouns culture while also fitting into the city of Los Angeles. ![](https://lh7-us.googleusercontent.com/oBX06N3glbfnvdtJUyUhBa7AU5Ttye43Kg-xhq6SJUXZA18dcPTUZqNR83sz75n2Lm1jKRRUsgNgwIB8HsKdpwtog755QMVEskvNuND4Zwl1sJvwDvjOs8xWlFkNvqvdJHUzkFPWENqbfB0pF-WE-bE) In line with Nouns' CC0 culture, we will make our unique recipes, branding, and business model openly available to promote industry transparency and community-driven growth. **Making Coffee a Public Good ⌐◧-◧** Every day at Noun O’Clock, we’ll offer free coffee for guests. This allows the shop to create a moment, each day, that’s special for its community. It's something only a Nouns-funded coffee shop can do: aligning its daily routine with the heartbeat of Nouns itself. This will allow the coffee shop to both strengthen the Nouns brand and do something cool and unique that sets us apart. Small gestures can have a big impact. Let’s make Noun O’Clock a new daily ritual. **The Team ⌐◧-◧** Derek G Taylor brings a wealth of experience and creativity to the proposing team. As an owner and partner of [Menotti’s Coffee Stop](https://www.instagram.com/menottis/?hl=en), he has successfully helped manage and expand this popular coffee brand since its inception in 2013, now boasting three locations, with two in Los Angeles and an international spot in Tokyo. Derek's expertise isn't limited to traditional coffee shop operations; he has also made a significant impact in the festival scene, with Menotti’s having a regular presence at festivals major events like Coachella and Camp Flog Gnaw. In the web3 space, Derek is an early founder and staff member of [Friends With Benefits (FWB](https://www.fwb.help/)), and a founder of [The Park](https://nouns.build/dao/ethereum/0x96e396e66087b2b9dcad36fd473e1b049df18998/337), a Nounish DAO focused on music, art, and coffee. [⌐Ⓗ-Ⓕ Coffee](https://www.happyfriday.coffee/) and [Lil Nouns Coffee](https://lilnouns.coffee/) are two of his pioneering explorations in utilizing NFTs, DAO mechanics, and Nounish branding to create products within the coffee world. Drew Coffman's built [Evergreen](https://www.instagram.com/evergreen.rdd), a leading coffee shop and boutique hotel in Redding, CA. His hands-on experience in taking over, expanding, and rebranding an existing coffee business into a beloved community staple highlights his skill in turnkey operations and his ability to evaluate market trends and customer needs. Drew has been active in web3 since 2020, working with notable organizations like [Base](https://base.org/) and [FWB](https://www.fwb.help/). He worked with artist Dustin Yellin to create [an Open Edition](https://opensea.io/collection/dyppt) of [Person, Place, or Thing](https://twitter.com/dustinyellin/status/1686106445412978688), Yellin’s Nounish art piece, gaining notable recognition on OpenSea’s home page and at FWB FEST ‘23. Additionally, Drew has experience in creating [engaging content about Nouns](https://zora.co/collect/eth:0x024c14ca63ff1ab594a76579bf5c35fe030b16c4) and participated as [a delegate for Noun 652](https://x.com/WilsonCusack/status/1641121423409201152?s=20) where he consistently voted with reason. Together, Derek and Drew’s extensive background in coffee shop management and event curation, combined with their passion for Nouns, DAOs, and the web3 ecosystem, form the backbone of the team. Their complementary skills and shared vision for a Nouns-centric coffee experience make them uniquely equipped to bring this innovative project to life in Los Angeles. **About Pure Espresso, Scaling, and Franchising ⌐◧-◧** ![](https://lh7-us.googleusercontent.com/JJBR1LzK929BbGx_pnj2ishgsR4bZdg_tbuG4m3l18FPeOBc8tfuhz4AKHtoQXqb7TLIOG6X_U2i9Z7YyAQV08Y7qwFPDkRyBLXADOH7veoekHpc2J0IWy-Id5DGGToweu-rbYwKP-RmWvSdVEVaDTM) 'Pure Espresso' sets the shop apart. This innovative, zero-waste espresso reduces coffee usage by 20-30% and cuts energy consumption by 70%, all while ensuring a consistent and high-quality product. This operational efficiency allows us to focus more on customer engagement and less on the complexities of traditional coffee preparation without a drop in quality. The Nouns coffee shop will be a scalable model, potentially expanding globally without franchise fees. Pure Espresso technology simplifies operations, making it an attractive option for future franchisees. We will implement a thorough quality control process, ensuring any future Nouns coffee shops maintain the same high standards. **Community Engagement, DAO Education, and Retail ⌐◧-◧** Our vision extends beyond coffee. We aim to use the Nouns coffee shop as a platform for DAO education and community engagement. Interactive elements like QR codes on coffee cups will direct customers to Nouns content and initiatives, turning our coffee sales into an educational tool. We will develop a line of Nouns coffee merchandise, including a signature 'Nouns Espresso Blend.' We'll also collaborate with other Noun holders, offering them a platform to showcase their products, thus fostering a deeper community connection. **Why LA ⌐◧-◧** Los Angeles, a global hub for culture, innovation, and creativity, presents the ideal location for a Nouns-branded coffee shop. Known for its vibrant arts and entertainment scene, Los Angeles is home to many creative minds —artists, designers, tech innovators, and filmmakers — all of which would benefit from becoming a part of the Nouns ecosystem. LA also has a burgeoning tech scene, with many members of the web3 community already rooted here, making it fertile ground for events and activations. Marina Del Rey’s location within LA is strategic: it's a neighborhood centrally located within the westside, with high foot traffic from both locals and tourists. The presence of prominent businesses like Costco, In & Out, and the Waterside and Villa Marina shopping plazas in the vicinity creates a bustling environment ideal for a new coffee shop. Moreover, the absence of competing specialty coffee shops in the immediate area offers a unique opportunity to establish the Nouns coffee shop as a go-to destination. This is the perfect place for a coffee shop to thrive, within a city at the forefront of the global stage. **Risk and Contingency Plan ⌐◧-◧** The existing profitability of the café minimizes financial risk. Our experienced team is well-equipped to manage the transition and maintain the café's success. We've allocated funds for contingencies and unexpected expenses to ensure smooth operations. Budget and Funding Details The $650,000 USDC budget is allocated as follows: - Acquisition and ownership transfer of existing café: $300,000 - This amount is allocated for the acquisition of the existing coffee shop business. This strategic move eliminates the need for the extensive costs associated with permitting and a complete build-out, and includes around $70,000 in high-quality equipment, such as refrigerators, freezers, ovens, coffee brewers, and cutting-edge steam wands. Additionally, we will inherit existing licenses, crucial for the sale of food, beer and wine, setting the stage for a smooth transition to Nouns Coffee House. - Nounish makeover and renovation: $150,000 - To transition the coffee shop into a space that truly reflects Nouns, we plan a temporary closure of 2-3 months for a complete makeover. This budget covers a comprehensive rebranding to align with the Nouns identity, inclusive of new signage, merchandise, packaging, and an interior redesign that resonates with the Nouns aesthetic. - Initial staffing, training, and Nouns culture integration: $150,000 - With the goal of making the coffee shop a beacon for the Nouns community in a city teeming with creatives, this budget is designated for recruitment, training, and integration of Nouns culture into our daily operations. We want every team member to be knowledgeable and enthusiastic about Nouns, ready to engage and educate customers about our unique community and ethos. - Operational reserves for contingencies and unforeseen costs: $50,000 - In recognition of the unpredictability inherent in any business venture, this reserve fund is set aside to address unforeseen costs and challenges. This proactive budgeting ensures that unexpected expenses do not hinder the launch and operation of the Nouns coffee shop, allowing us to maintain our focus on providing an exceptional Nounish experience. **ROI and Long-Term Vision ⌐◧-◧** This is more than a coffee shop; it's a sustainable investment in spreading the Nouns message. We foresee it becoming an essential part of the Nouns ecosystem, attracting new members and providing unique engagement opportunities. We're thrilled about the prospect of bringing Nouns to life in Los Angeles, setting the stage for a global network of Nouns coffee. We want to create a dynamic, physical representation of Nouns and its values.a-nounish-coffee-shop--a-los-angeles-irl-to-url-nounish-experience
TEEN DAZE at Menottis Afterdark with The Park &&**Title:** TEEN DAZE at Menotti's Afterdark: Happy Friday Experience with The Park **Summary** This proposal is a request to support a musical event titled Menotti's Afterdark (with the park), featuring Juno Award winner **TEEN DAZE.** This evening of sauce, selections, music, coffee, and community, featuring thoughtfully curated sounds and selections, aims to align with The Park DAO's mission to support music onchain through creation, curation, and collection. **Context/Issue** As a DAO committed to fostering the growth of music and community, it is essential that we actively create and support events IRL that bring together artists, creators, and DAO to DAO enthusiasts. This proposal aims to do just that by creating a space for Teen Daze, a well-recognized and talented artist and friend, to share their craft and provide an engaging and memorable experience for our community. Sauce, Selections, Sacred Moments, and fun. **The Ask** We are asking for funding to support the organization and execution of "Menotti's Afterdark with The Park," an event planned for Friday, June 16, 2023. The event will run from 7:30 pm to 10:30 pm and will feature TEEN DAZE, along with beverages, bites, and other attractions. The total amount requested is .44 ETH. **Alignment with DAO's Mission/Vision** This event aligns with the DAO's mission and values by supporting music onchain, specifically through the curation and presentation of a live event. Moreover, it seeks to proliferate the "Happy Friday" meme by making Fridays at The Park a recurring, anticipated occurrence for the community, bringing together music and coffee enthusiasts under one umbrella. **Accountability** The funds requested will go towards SAUCE and SOUND, moments, and providing beverages and bites for our token holders, supporting with Minor Figures and friends. Success will be determined by the successful execution of the event and positive feedback from attendees, as well as measurable increases in DAO community engagement and onchain activity. Hoping to mint and airdrop something for all via new Zora Chain **Treasury Impact** The total amount requested from the DAO's treasury for this event is .44 ETH. **Transparency** We are making it happen together **Author** DDDVVV.eth
Purple Proliferation is imPortant. Supporting consistent Builder awareness, pioneering and exploring from Purple and fully see more fun and weird growth in the future months with Builder DAO support 🟪
din tai fun with TOBiFRIDAYSDINTAIFUNfridays at the park w/ TOBi\nfriends, food, jams\nconversations, creations, coffee\nfull episode drops february 17, 2023\nminting on fridays\nhappy friday ⌐Ⓗ-Ⓕ ipfs://bafybeifazpsjhun4ffhhxptw4aovsnk3so2nwuxr3orls2h52ad3n24dsmipfs://bafybeig74kttvaewdoawyluu24gzufytiaogzpp4pccznkzm766plaxwi4