0xcc26…6ed5

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For - Wins FOR - 19 VOTES bigshotklim | "Over teh past 5 years I have impacted every aspec of Nounish culture with my work and I want to continue doing it for the next year adn scale my efforts for retail,, brand building , licensing and community support take a look at this https://bigshottoyworks.my.canva.site/nounish-friends-2. and imagine what I could do with some funding . These efforts will be closely tied to the NOUNCIL because thi sis where we start to foster a way to better organise , and share tools that help all of us. Thank you all for your support" coolbeans1r.eth | "Klim for CMO" davinoyesigye | "what happened to "Phygitals"" AGAINST - 3 VOTES ABSTAINS - 4 VOTES
transfer(address,uint256)# WTF is Nounworks? ## Nounworks is a brand building engine for Nouns. ### It is a physical goods / IRL IP and brand development experiment. ### Nounworks acts as a support layer for Nounish builders and the community. Nounworks is powered by Bigshot.WTF, a creative studio with over 20 years of experience building out consumer products and experiences for global brands, entertainment studios and artists.The goal has always been expanding and growing the Nouns brand by supporting our global community. This goal is achieved through the development of physical lifestyle products, activations, global partnership support, unique art and storytelling.Some of our work to bolster the DAO: - [Our ongoing **NOUNWORKS** deck](https://bigshottoyworks.my.canva.site/nounish-friends-2) - [Past events and activations](https://bigshottoyworks.my.canva.site/let-klim-cook/#past-events) - [Nounworks sizzle reel](https://www.youtube.com/watch?v=qalcPmRLi5E) - [Social proof via #noggleseverywhere](https://x.com/hashtag/noggleseverywhere?src=hashtag_click) - SnapChat filters [here](https://x.com/bigshottoyworks/status/1948143324596179146) & [here](https://x.com/bigshottoyworks/status/1844526960296460760) # THE PROBLEM: **NOUNS** is one of the most unique, interesting, and exceptional projects to come out of the web3 space. While the things we have funded and people that we inspired are incredible, we as a community have very little exposure to the world outside of web3. We have failed to capture the imaginations of the world simply because we're not getting our stories, projects and message out there in the right ways. # OUR GOALS: Our goal is to build on the work that we have been doing with Nouns, Nounworks and Nounish Friends for the past 5 years. The Nouns brand is poised to expand out of Web3 constraints with our careful planning and execution. We will cultivate the Nouns brand into a quirky, family-friendly, easily recognizable positive lifestyle brand - think Sesame Street or Yo Gabba Gabba - with a mix of humor, art and quirky weird fun. We will achieve this by leaning into our unique experience and our deep connections in the entertainment and licensing spaces. In parallel, we will be supporting and engaging with other builders and aligned Nounish communities. This will create new engagement with new audiences and attract more new holders and active builders. # OUR PLAN: Our plan is to push the Nouns IP to specialty retail, gaming and entertainment spaces and beyond. We also will continue our generous and robust support of all of our builders, proposers and creators for events strategic partnerships and global activations with products, creative assets and design support where feasable or requested. # THE BUILDING BLOCKS: **Physical goods and useful practical assets:** High quality collectibles, plush, toys, stationary, IRL events and activations are the fastest way to introduce Nouns to a mainstream, family-friendly audience the same way that PopMart, Funko, and Pudgy Penguins built theirs. Product-first brands provide unique tangible touch points that help connect people to the brand. Simply having people ask "What are those?" and "where is this from?" ends up elevating Nouns brand recognition. **Storytelling and entertainment, tools and content:** We are building out high quality digital and physical assets and relationships that will allow us to plug NOUNworks into opportunites in gaming, publishing and other forms of entertainment. This proposal will allow us to build out the tools needed to launch a global entertainment-based IP and build out a licensing portfolio that will generate revenue and future opportunities. **Infrastructure:** When we establish an infrastructure that supports builders and the development of the Nouns IP as a whole, we all benefit. # THE WAR CHEST: By having a creative, production, operations and distribution budget for our products, we will be able to build on and share the project freely without the usual friction. We will be able to quick strike on any opportunities that pop up, as well as offer help to others that may need it. We will be able to ship products all over the world to Nounish builders, as well as provide consistently branded assets and creative help as needed. Those creators can then focus more on building and creating content in the most Nounish ways possible, while staying on-brand. They supplement their own creativity with recognizable Nouns branding and merch. This strategy adds value by giving tools to Nounish builders and facilitating memorable activations while helping to accelerate the prolifitation of the brand for everyone. # THE ASK: $300,000 (for an 8–12 month program) ## DELIVERABLES: Below are the essential aspects of building a brand that incorporates physical products. **_Workstream & Estimated Budgets:_** Total ask $300K Loose breakdown of numbers: - Brand / style guide & digital assets: $80K - Product development & manufacturing: $100K - Warehousing, logistics & distribution: $50K - Licensing, retail, events, trade shows: $35K - Operations, back end & CX: $35K - Social media and marketing - Community support and engagement on props as needed - CC0 assets and product files - Nounworks shop with gated pricing and rev share and links to other builder shops Above numbers are estimates; the program needs flexibility to move budget toward opportunities as they arise. ## Benefits for the Community: - Branded, high-quality **products** available to all builders for events and activations around the world at no cost. - Cohesive & professional shareable **assets** that are easy to use and utilize (2D graphics and printable assets, 3D media and assets for gaming, entertainment and 3D printing) - Comprehensive **style guide** to help present and place product at retail and media partners - Shipping and logistics **support** for builders and partners. - **Event** support, branding assistance, custom product and assets to make each event unique. - **Licensing / retail** facilitation. Exploring real opportunities to support other builders with their dreams # SUCCESS METRICS ## Return to the DAO: We propose a 5% royalty on all Nouns-related licensing deals and product sales generated through this program, paid back to the DAO. This includes 5% from any NFT/Digital collectibles and secondary sales. All physical products will be made available to Nounish builders at no cost for their own activations — this program supplies the infrastructure so builders don't have to. Royalties structured based on net revenue generated per year, for a period of 2 years from the date of funding. Royalties can be revisited and renegotiated before the period expires. ## How It Works: **Non-Zero Start:** We have many existing relationships in place with publishers and with platforms like Veve digital collectibles. We have a licensing agent ready who represents Claynosaurs, Rokimoto and Yo Gabba Gabba - they are ready to take Nounish products and the brand to specialty and mass retail, and international manufacturing and distibution partners. Activating this program pushes work that is already in motion rather than starting from zero. **First:** The moment the proposal passes, we go to work on the style guide development for licensing and media opportunities. The style guide and digital assets are built first to support partner/ licensing conversations already underway. This is a key step to any growth opportunities. The budget covers this product development, manufacturing, logistics, and distribution to active and incoming builders. **Second:** We begin development and sampling of a new Nouns blindbox plush collection, a medium size plush and larger collectible huggable soft sculptures. We will have a round of voting for the plush head traits within the community. We will start planning a sofubi (soft vinyl toy) release in Japan to build on the excitement of the show at Loft (yes, people are still excited about more Nouns in Japan!) Pilot and sample runs of physical goods are produced in small batches to test the market before any larger commitment. **Early development of blind box plush:** **On demand manufacturing explorations like the Nounish Slides in the works:** ## PROBLEM SOLVING: 1. Nouns has strong **brand recognition** and impeccable reputation inside Web3, but almost none outside it. We hope to change that. This prop aims to bolster curiousity, discovery and brand recognition with the larger audience outside of web3, and introduce them to Nouns in familiar ways. 2. If you look at the type of **engagement** that Pudgy Penguins, Claynosaurs, Quack and Chimpers are doing on socials and IRL, you can clearly see the pathway to success. We are close to these teams, and even work directly with some of them and plan to engage with them for collaborations and co-branded opportunities. 3. There are many builders, but no real **unified system** for merch, manufacturing, style guides, shipping, licensing, or physical activations. Nounworks will become that system. 4. While Nouns as a whole is decentralized, and the use of a uniform style is not mandatory, some builders have limited artistic skills. Builders may want to utilize great existing art, swag and merch options instead of finding resources to make their own. This would **make projects feel more professional**, without any heavy lifting. # WE ARE POISED FOR GREATNESS **Nouns is a perfect collaborative platform for brands and partnerships.** The easy to recognize Nouns style and positive message combine to make Nouns ripe for partnerships. Co-branding and collaborations can help spread the Nouns message of good will around the world more effectively than building the brand solo. We have already collaborated with brands across industries and we will aim bigger with each potential co-branded opportunity. We want to explore the opportunity to incorporate Nounish energy into our newest IP, [Here There Bear](https://bigshottoyworks.my.canva.site/here-there-everywhere-bear): the NOUNISH EXPLORER program will visit people, places and things within our global community, here there & everywhere. # WHAT DOES SUCCESS LOOK LIKE? After 12 months, we expect to have new product pitched and placed at retail throughout Japan and the rest of Asia through a combination of Golden Sombrero licensing and our many contacts on the ground in Asia. Focus is first on Yamashiroya and Loft in Japan to continue to build momentum and brand awareness. We'd be aiming for conversations with select retail partners in the US, such as Barnes and Noble and BoxLunch. **More elements of the inital year:** - **licensing** opportunities with better equipped & aligned manufacturers that have infrastructure and reach - active **social** channels pushing NOUNish Friends and other content - **builders supported** - **products shipped** - **activations supported** - **more countries reached** **This is the all-encompassing pathway to brand sustainability, executed through partnerships, licensing and co-branded collaborations, with royalties and funds flowing back into the DAO.** # This prop lays the groundwork for the best path forward for Nouns.
Abstain - Wins FOR - 7 VOTES nataliecrue | "Not sure why people are voting against when they don’t participate nor do they thoroughly vet organizations by their own admission." AGAINST - 8 VOTES coolbeans1r.eth | "Would love to see this money go elsewhere, putting it into the treasury is the opposite of what should be done. It was already spent on charity, it should still be spent on charity IMO." ABSTAINS - 10 VOTES
For - Wins FOR - 21 VOTES nataliecrue | "We need some vibes and jimi is a proven executor although i would have preferred more time" coolbeans1r.eth | "I like trees" AGAINST - 2 VOTES ABSTAINS - 3 VOTES
For - Wins FOR - 18 VOTES bigshotklim | "Benjamin is a solid steward of nouns and has been building out his vision for many years. I trust that he will deliver above and beyond his proposal and I look forward to supporting him on his journey" AGAINST - 6 VOTES nataliecrue | "You can certainly do a better job at working on some financial modeling in order to build a stronger case for props like this. Also, while it is not mandatory or an obligation, there are several people who had some very clear insights, questions and feedback and I do not feel like those were taken in consideration for this prop thus many DAO members wasted hours in feedback sessions and calls on this particular prop. Lastly, we are not in the space to throw spaghetti at the wall. I would love to see a more concrete prop that spells out how the DAO would get some funds back and also be able to collaborate and utilize the clubhouse for community and industry events. This could have been a good start, but lacks keen details and community input" humpty0x | "I think Ben has proven to be a good steward of Nouns in the past, however, this prop seems aspirational than realistic. Much has been said in the past about seeking con-conspirators to validate the idea outside of Nouns. Considering this long shot idea will validate interest after funding through membership campaigns, it’d be good to test interest by committing interest from other brands or projects and not just Nouns." ABSTAINS - 3 VOTES
For - Wins FOR - 15 VOTES coolbeans1r.eth | "I'm down to see what Trav can accomplish." AGAINST - 3 VOTES mikegood | "Need to see proof of work first (writing — not just retweets)" ABSTAINS - 5 VOTES
Against - Wins FOR - 5 VOTES AGAINST - 15 VOTES nataliecrue | "Helllll nawwww" coolbeans1r.eth | "besides the valuation just being ridiculous and created out of thin air, i left a comment onchain for people to read. please check it out!" ABSTAINS - 1 VOTES
Against - Wins FOR - 5 VOTES AGAINST - 14 VOTES mikegood | "He just got a Noun for for helping secure these votes. Another seems unwarranted. IMO whole DAO should vote with gifted tokens or delegated to a group like Nouncil that anyone can join and there is 1:1 vote per person." humpty0x | "We discussed this at the Nouncil call today. We feel that the delegation and Noun reward are two different actions. I’m personally ok with delegation but Nouns as rewards doesn’t feel right here." coolbeans1r.eth | "Meh" ABSTAINS - 9 VOTES
For - Wins FOR - 15 VOTES AGAINST - 7 VOTES coolbeans1r.eth | "Comment left onchain. This does not solve the problem of no auction sales. Fix the reserve price and the burn will end." gramajo | "I rather fix it at the root. $0 floor let markets do whatever" ABSTAINS - 7 VOTES
For - Wins FOR - 20 VOTES mikegood | "Can’t wait to see one of these burned 🔥" coolbeans1r.eth | "I'm down to clown" AGAINST - 1 VOTES gramajo | "🤷‍♂️" ABSTAINS - 5 VOTES
For - Wins FOR - 16 VOTES coolbeans1r.eth | "I like the updated version of this prop 👍" mikegood | "I don’t like that you had to compromise on your vision for this, honestly. But DAOs will DAO. Good luck" AGAINST - 6 VOTES ABSTAINS - 6 VOTES
For - Wins FOR - 12 VOTES gnericvibes | "This sort of thing we do need for the DAO, also if DAO members can send products as merch etc would be cool" AGAINST - 10 VOTES ABSTAINS - 1 VOTES
Against - Wins FOR - 6 VOTES mikegood | "no lol mouse :/" AGAINST - 11 VOTES gnericvibes | "No ⌐◨-◨ on toys?" coolbeans1r.eth | "I think the branding is too weak and doesn't scream "Nouns" without the noggles, at minimum as an accessory. The timeline proposed means that the toys will not be for sale at the Taipei Toy show, and there is no clear plan on how these will be sold + no revenue loop back to the DAO. I would rather see this happen at a time when the toys are ready for sale, and with some sort of minimal revenue share back to the DAO. I left a longer comment on chain about this, feel free to check Nouns.Camp to read it." ABSTAINS - 8 VOTES
Abstain - Wins FOR - 9 VOTES bigshotklim | "I believe that this is a Key component for us moving forward if we expect any kind og collaborations outside of crypto. Wylin has been working on this idea for a while and I fully trust him to do what is in the best interest of the Project. moving this forward will help us establish pathways to collaborative proposal activations with entities like St.Judes, Childrens television workshop and various foundations in the public goods space" AGAINST - 8 VOTES nataliecrue | "This is a ridiculous costs that if anything should be on a stream to ensure accountability. There are numerous resources and organizations that offer consulting hours and other resources and are a better avenue to begin this type of work This work should be taken on by a working committee of people that can actively engage the community in doing this work collectively. NOT one person acting as a liaison Quoting the free glasses for kids prop that was never executed is 🤮🤮🤮 and ridiculous Would prefer a lower ask" gnericvibes | "I don’t think only one person should be doing this also the ask should be lesser and streamed." coolbeans1r.eth | "I agree with Natalie regarding this situation. I asked onchain for the payments to be released as milestones, but was shot down. The money could always we taken offchain and put into an escrow account to allow for milestone payments, but a streaming setup would also be acceptable. While i agree with the idea, i disagree with the execution." ABSTAINS - 10 VOTES
For - Wins FOR - 27 VOTES floofys | "Save Nouns!" coolbeans1r.eth | "I think its a no brainer to bring it back to 0, make it fair for everyone who wants to join and avoid keeping people out by setting a reserve and saying you need to have X dollars for your opinion to matter" nataliecrue | "Lets gooo!" bigshotklim | "FOR THE CULTURE" AGAINST - 0 VOTES ABSTAINS - 1 VOTES
For - Wins FOR - 24 VOTES nataliecrue | "This is an incredible prop. Want to make sure the artist maintains communication and provides regular updates" mikegood | "good luck.............." bigshotklim | "This is such a cool Concept and a reasonable ask. I would love to send them product for the dice shop to enhance any media they create" coolbeans1r.eth | "Permanent Nounishness, building infrastructure that benefits Nouns and the earth seems like an easy win!" AGAINST - 3 VOTES ABSTAINS - 2 VOTES
For - Wins FOR - 23 VOTES bigshotklim | "Kismet is an amazing, nounish community and will do a great job representing Nouns" davinoyesigye | "dope shterf" AGAINST - 0 VOTES ABSTAINS - 4 VOTES
Against - Wins FOR - 5 VOTES AGAINST - 18 VOTES lorenzos_spot | "“The free market is not only a more efficient decision maker than even the wisest central planning body, but even more important, the free market keeps economic power widely dispersed.” - Milton Friedman" ABSTAINS - 4 VOTES
For - Wins FOR - 19 VOTES davinoyesigye | "Irl vs url" xppaicyber | "⌐◨-◨" dawutech.eth | "this great stuff" AGAINST - 6 VOTES borg00000 | "not fan of giant logos, more nounish form factors to explore" ABSTAINS - 4 VOTES
For - Wins FOR - 17 VOTES mindtoasted | "⌐◨-◨" bigshotklim | "Without IRL connections, experiences and activations there is no real way to proliferate the project abs expand the reach and vibes of the only project in web3 that is truly on brand for web3" AGAINST - 6 VOTES borg00000 | "i dont like the LED installation" ABSTAINS - 3 VOTES
Against - Wins **FOR - 12 VOTES** **0xmonografia** | *"in-person interactions make nouns materialize and reach builders that would otherwise be impossible. i’m for giving proven builders the means to execute ideas that compound into bigger outcomes. true builders understand that"* **bigshotklim** | *"two years seems like a long time for some and a lot of the stunts are up to the imagination but i trust Benjamin to do what is best for the Dao and that he will do his best to always include other buliders and bring in opportunities for the community to grow and execute in a pro and nounish manner as he has proven himself to do for nearly 4 years . Let Latsko Cook"* **borg00000** | *"Benjamín said he needed my vote I say: Bring on the cooking show"* **AGAINST - 15 VOTES** **lorenzos_spot** | *"Budget is too vague. Needs itemized budget"* **nataliecrue** | *"The budget is vague af and this prop is let me cook and not enough details. Waste of money"* **dawutech.eth** | *"not unstanding it"* **ABSTAINS - 4 VOTES**
For - Wins **FOR - 25 VOTES** **willyfox** | *"solid collab"* **borg00000** | *"Not sure what this guy been eating but nouncil seem to like it"* **AGAINST - 4 VOTES** **ABSTAINS - 5 VOTES**
For - Wins **FOR - 20 VOTES** **borg00000** | *"arigato"* **davinoyesigye** | *"Unite the world 🗺️ through Nouns"* **dawutech.eth** | *"great project"* **AGAINST - 8 VOTES** **ABSTAINS - 5 VOTES**
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